Published in IT & Technology category by MBA Skool Team
AMD is one of the leading brands in the IT & Technology sector. AMD SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of AMD:
Strong focus on Research and development capabilities
AMD has a global presence
AMD operates in GPU (graphical processing unit) and Microprocessor market with only single competitor in each market, Nvidia and Intel respectively.
Above are the strengths in the SWOT Analysis of AMD. The strengths of AMD looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Weak performance of computing segment due to advent of tablets, handhelds
Lack of penetration into mobile market
Intense competition means limited scope for capturing huge market share
These were the weaknesses in the AMD SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
AMD is the second-largest global supplier of microprocessors and GPUs
Enterprise(and end customers)
AMD targets enterprise but indirectly pulls the end customer
Reliable and optimum performance oriented microprocessors and GPUs
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