Analog Devices SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

Analog Devices SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Analog Devices, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Analog Devices to benchmark its business & performance as compared to the competitors, and make strategic improvements. Analog Devices is one of the leading brands in the IT & Technology sector.

The article below lists the Analog Devices SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Analog Devices SWOT Analysis:

SWOT Analysis of Analog Devices

For Analog Devices, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Analog Devices Strengths

The strengths of Analog Devices looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Analog Devices :

1. Strong Market Position

2. Diversified Market presence, company operates in 18 countries.

3. Has a strong customer base of around 6000.

4. Has employee strength of 9000 worldwide.

Analog Devices Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Analog Devices SWOT Analysis:

1.Dependence on third party contractors

2. Competitive segment

Analog Devices Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Analog Devices SWOT Analysis:

1. New Product launches

2. Mobile Platforms and Tablets

Analog Devices Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Analog Devices are as mentioned:

1. Economic slowdown in US and Eurozone

2. Declining end market

3. Environmental regulations

Analog Devices Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Analog Devices:

1. Texas instruments

2. Linear technology

3. National semiconductor

Hence this concludes the Analog Devices SWOT analysis.

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About Analog Devices

Analog Devices

Parent Company

Analog Devices, Inc.




IT & Technology

Tagline/ Slogan

World Leader in High Performance Signal Processing.


Semiconductor company specializing in data processing

Analog Devices STP

Services large enterprises like communications, computer, aerospace, military etc.

Target Market

Serves both B2B and B2C customers


Provides a highly reliable quality product.

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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