Dassault Systemes SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Dassault Systemes analyses the brand by its strengths, weaknesses, opportunities & threats. In Dassault Systemes SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Dassault Systemes to benchmark its business & performance as compared to the competitors. Dassault Systemes is one of the leading brands in the IT & Technology sector.

The table below lists the Dassault Systemes SWOT (Strengths, Weaknesses, Opportunities, Threats), top Dassault Systemes competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Dassault Systemes SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table

Dassault Systemes

Parent Company

Dassault Systemes S.A.

Category

IT programming and services

Sector

IT & Technology

Tagline/ Slogan

the 3DEXPERIENCE Company

USP

World-leading 3D design software, 3D Digital Mock-Up and Product Lifecycle Management (PLM) solutions

Dassault Systemes STP
Segment

Business or customer requiring 3D software

Target Group

B2B and B2C

Positioning

Collaborative solutions with social innovation

SWOT Analysis of Dassault Systemes
Dassault Systemes Strengths

Below are the Strengths in the SWOT Analysis of Dassault Systemes:

1. Strong Market position
2. Focus on Innovation

3. High customer base of 150,000

4. Tie Ups with big names in the segment like geometric software(3DPLM)

Dassault Systemes Weaknesses

Here are the weaknesses in the Dassault Systemes SWOT Analysis:

1. highly trained and skilled professionals required to operate such software

Dassault Systemes Opportunities

Following are the Opportunities in Dassault Systemes SWOT Analysis:

1. Strategic acquisition

2. Innovation in smartphones

Dassault Systemes Threats

The threats in the SWOT Analysis of Dassault Systemes are as mentioned:

1. Intense competitions
2. Economic slowdown
3. Contraction in end market

Dassault Systemes Competition
Dassault Systemes Competitors

Below are the top 3 competitors of Dassault Systemes:

1. Nvidia
2. AutoCAD
3. Ansys


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Dassault Systemes. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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