Dassault Systemes SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

Dassault Systemes SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Dassault Systemes, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Dassault Systemes to benchmark its business & performance as compared to the competitors, and make strategic improvements. Dassault Systemes is one of the leading brands in the IT & Technology sector.

The article below lists the Dassault Systemes SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Dassault Systemes SWOT Analysis:

SWOT Analysis of Dassault Systemes

For Dassault Systemes, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Dassault Systemes Strengths

The strengths of Dassault Systemes looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Dassault Systemes :

1. Strong Market position
2. Focus on Innovation

3. High customer base of 150,000

4. Tie Ups with big names in the segment like geometric software(3DPLM)

Dassault Systemes Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Dassault Systemes SWOT Analysis:

1. highly trained and skilled professionals required to operate such software

Dassault Systemes Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Dassault Systemes SWOT Analysis:

1. Strategic acquisition

2. Innovation in smartphones

Dassault Systemes Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Dassault Systemes are as mentioned:

1. Intense competitions
2. Economic slowdown
3. Contraction in end market

Dassault Systemes Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Dassault Systemes:

1. Nvidia
2. AutoCAD
3. Ansys

Hence this concludes the Dassault Systemes SWOT analysis.

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About Dassault Systemes

Dassault Systemes

Parent Company

Dassault Systemes S.A.


IT programming and services


IT & Technology

Tagline/ Slogan

the 3DEXPERIENCE Company


World-leading 3D design software, 3D Digital Mock-Up and Product Lifecycle Management (PLM) solutions

Dassault Systemes STP

Business or customer requiring 3D software

Target Market

B2B and B2C


Collaborative solutions with social innovation

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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