SWOT analysis of Hush Puppies analyses the brand by its strengths, weaknesses, opportunities & threats. In Hush Puppies SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Hush Puppies to benchmark its business & performance as compared to the competitors. Hush Puppies is one of the leading brands in the lifestyle and retail sector.
The table below lists the Hush Puppies SWOT (Strengths, Weaknesses, Opportunities, Threats), top Hush Puppies competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
Hush Puppies Brand Analysis | |
---|---|
Parent Company |
Wolverine Worldwide |
Category |
Footwear and Apparel |
Sector | |
Tagline/ Slogan |
We Invented Casual; More comfortable than feet; Good lookd never felt so good |
USP |
Leather Tannings |
Hush Puppies STP | |
Segment |
Premium and Middle Segments |
Target Group |
Casual and Comfort footwear for men, women and children |
Positioning |
Classic American brushed-suede shoes with the lightweight crepe sole |
SWOT Analysis of Hush Puppies | |
Hush Puppies Strengths |
Below are the Strengths in the SWOT Analysis of Hush Puppies: 1. Established International brand since 1958 4. Excellent advertising and marketing through print ads, TVCs and online marketing |
Hush Puppies Weaknesses |
Here are the weaknesses in the Hush Puppies SWOT Analysis: 1.Strong competition means more brand switching hence limited customer loyalty |
Hush Puppies Opportunities |
Following are the Opportunities in Hush Puppies SWOT Analysis: 1. To license the brand name “Hush Puppies” to reliable brands around the world to increase its reach in the emerging markets |
Hush Puppies Threats |
The threats in the SWOT Analysis of Hush Puppies are as mentioned: 1.Intense competition on the footwear market |
Hush Puppies Competition | |
Hush Puppies Competitors |
Below are the top 5 competitors of Hush Puppies: |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Hush Puppies. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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