Harry Winston SWOT Analysis, Competitors & USP

Harry Winston

Jeweler and diamonds

Lifestyle and Retail

Rare jewels of the world; Live the Moment

Unique and extraordinary design.

Upper  middle class earners, city dwellers

Elite and high woman clientele , powerful industrialists, wealthiest potentates, prominent royal families, and celebrated stars

Exceptional and timeless beauty

Below are the Strengths in the SWOT Analysis of Harry Winston:

1.  This brands is from century, crafting world’s most beautiful jeweler.
2.  Harry Winston diamonds have become an image of international style
3. Involves in many philanthropy activities like providing services to the underserved
4. The high quality craftsmanship and exclusive designs
5. Has its presence in over 10 countries

Here are the weaknesses in the Harry Winston SWOT Analysis:

1. Limited global presence and visibility as compared to leading players
3. Retaining the skilled employees and key executives because of recession mostly lay off happens

Following are the Opportunities in Harry Winston SWOT Analysis:

1. Expansion and revamp of existing network into many countries
2. Tapping strong growth in luxury goods sales as a result of growing tourism
3. Tie-ups with fashion houses and sponsorship of fashion events

The threats in the SWOT Analysis of Harry Winston are as mentioned:

1. Currency Risk: Diamonds are sold throughout the world based principally on the US dollar price
2. New laws and regulations, or more stringent implementation or changes in enforcement policies
3. Material adverse effect on the Company’s results of operations.

4.Competition in Luxury Brand market

Below are the top 3 competitors of Harry Winston:

1.Becullati
2.Gitanjali
3.Van cleef and Arpels.