Advance Auto Parts SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Advance Auto Parts analyses the brand by its strengths, weaknesses, opportunities & threats. In Advance Auto Parts SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Advance Auto Parts to benchmark its business & performance as compared to the competitors. Advance Auto Parts is one of the leading brands in the lifestyle and retail sector.

The article below lists the Advance Auto Parts SWOT (Strengths, Weaknesses, Opportunities, Threats), top Advance Auto Parts competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

About Advance Auto Parts

Advance Auto Parts Overview
Parent Company

Advance Auto Parts

Category

Auto Parts Retail

Sector

Lifestyle and Retail

Tagline/ Slogan

Service is our best part

USP

All replacement parts under one roof

Advance Auto Parts STP
Segmentation

Geographic segment: Car users in U.S.

Target Market

People in requirement of automotive replacement parts and accessories

Positioning

Best people at your service

SWOT Analysis of Advance Auto Parts

For Advance Auto Parts, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position. Let us start the Advance Auto Parts SWOT Analysis:

Advance Auto Parts Strengths

The strengths of Advance Auto Parts looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Advance Auto Parts :

1. Second-largest retailer of automotive replacement parts and accessories in the United States
2. Operates over 3,800 stores in 40 U.S. states
3. Company has more than 60,000 employees

Advance Auto Parts Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Advance Auto Parts SWOT Analysis:

1. Geographic expansion is quite less
2. Competition from intra brand switches


Advance Auto Parts Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Advance Auto Parts SWOT Analysis:

1. Integrate forward- Manufacture customized automobiles and designs as a new business through JV with auto companies
2. Export opportunity to developing country

3. Participation in various auto expos and displaying auto design


Advance Auto Parts Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Advance Auto Parts are as mentioned:

1. Customer prefers to buy parts from authorized dealer of company
2.Low maintenance car is potential threat to this type of business model

Advance Auto Parts Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Advance Auto Parts:

1. CarMax
2. Autozone
3. O'Reilly Automotive

 

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Advance Auto Parts. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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