Published in Lifestyle and Retail category by MBA Skool Team
Home Depot is one of the leading brands in the lifestyle and retail sector. Home Depot SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Home Depot:
Home Depot home improvement retail stores operates in more than 2000 locations
Home Depot's financial strength can be seen from its NYSE and S&P 500 index
The brand is one of the largest home improvement retailers in the United States
More than 500,000 people are employed with the organization
There are several growing opportunities for the company within the USA
Home Depot has a high brand recall as it is a leading market player
The company has been involved with several sponsorships in sports, political and entertainment events
The online brand of Home Depot has also been able to engage users in the USA
Home Depot also has stores in Canada, UK, China
The company has several in-house brands & also exclusive partnerships
Home Depot's ecommerce portal also receives millions of orders annually with goods being delivered to customers
Above are the strengths in the SWOT Analysis of Home Depot. The strengths of Home Depot looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Home Depot Weaknesses
Home Depot is primarily dependent on US market and has limited global presence
Intense competition means limited market share growth
These were the weaknesses in the Home Depot SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Home Depot is a retailer of home improvement and construction products and services
Home Depot STP
Individuals looking for home furnishing and accessories
Urban middle and upper middle class households
Home Depot offers home improvement products, tools & services big-box format stores
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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