Published in Lifestyle and Retail category by MBA Skool Team
SM Investments is one of the leading brands in the lifestyle and retail sector. SM Investments SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of SM Investments:
SM is the Philippines' most dominant player in retail with over 45 stores
180+ stores nationwide
SM Foundation, Inc. running CSR activities
Subsidiaries are SM Prime Holdings PSE: SMPH), SM Development PSE: SMDC) etc.
International Toyworld Inc. is a subsidiary of SM
Above are the strengths in the SWOT Analysis of SM Investments. The strengths of SM Investments looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
SM Investments Weaknesses
Not present in many countries
Lack online shipping and e-commerce
These were the weaknesses in the SM Investments SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
SM Investments Opportunities
Disposable income is increasing of the customers
Tapping the international market specially emerging economies
Acquisition of smaller retail chains
More visibility through advertising and customer focused services
Above we covered the opportunities in SM Investments SWOT Analysis. The opportunities for any brand can include prospects of future growth.
SM Investments Threats
Different FDI policy on country
CRM is not in very well in place
Labor union relations are not very healthy
The threats in the SWOT Analysis of SM Investments are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Departmental stores for lifestyle and retail products
Middle and upper middle class houeholds
Lifestyle and retail department stores
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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