Bain & Company SWOT Analysis, Competitors & USP

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SWOT Analysis of Bain & Company with USP, Competition, STP (Segmentation, Targeting, Positioning) - Marketing Analysis

Bain & Company

Parent Company

The Bain & company

Category

Strategy and Financial Services

Sector

Management & Consulting

Tagline/ Slogan

People, Passion, Results

USP

Bain & Co are experts in private equity and leveraged buyout solutions for companies

Bain & Company STP

Segment

Businesses in urban areas in various countries

Target Group

Most clients are major private investment firms

Positioning

Bain & Company are experts in financial services consulting

Bain & Company SWOT Analysis

Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Bain & Company. Strengths are:

1. Bain & Co are leaders in PE, Mergers & Acquisitions and financial services consulting firm

2. Bain & Co has a strong highly qualified workforce of over 5000 employees

3. It has nearly 50 offices in over 30 countries

4. It has a strong brand presence in the field of consulting

5. The clients of Bain & Company include companies, governments, nonprofit organizations etc

6. Bain & Co has won several awards and is one of the best places to work

Weaknesses

Here are the weaknesses of Bain & Company :

1. Bain's geographical reach is limited in emerging economies as compared to the big consulting firms

2. Alleged controversies in Value partners and Guinness affected image

Opportunities

Following are the Opportunities of Bain & Company :

1. Bain & Company have more opportunities in Asia and growing economies

2. Diversification in the fields of consulting to increase reach

3. More penetration in current sectors can increase business

4. Acquisition of smaller firms and tie-ups can boost its business

Threats

The threats of Bain & Company are as mentioned :

1. Stiff competition from existing industry players means reduction in Bain & Company's market share

2. Fluctuations in currencies & recession affects international projects

3. Companies setting up their own knowledge centres

Bain & Company Competition

Competitors

Below are the 9 main Bain & Company competitors :

1. McKinsey and Company

2. Accenture

3. Ernst and Young

4. PwC PricewaterhouseCoopers

5. KPMG

6. Boston Consulting Group BCG

7. A T Kearney

8. Booz and Company

9. Deloitte Consulting


The brandguide table above concludes the Bain & Company SWOT analysis along with its marketing and brand parameters. Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.

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