Oliver Wyman SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Oliver Wyman analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Oliver Wyman SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Oliver Wyman to benchmark its business & performance as compared to the competitors and industry. As of 2020, Oliver Wyman is one of the leading brands in the management & consulting sector.

The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Oliver Wyman competitors and includes Oliver Wyman target market, segmentation, positioning & Unique Selling Proposition (USP).

Oliver Wyman SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Oliver Wyman Brand Analysis
Parent Company

Marsh & McLennan Companies


Financial services consulting


Management & Consulting

Tagline/ Slogan

Get there faster


They pay higher salary than their competitors

Oliver Wyman STP
Oliver Wyman Segmentation

Organisations looking for consultancy and business solutions

Oliver Wyman Target Market

All industries and companies

Oliver Wyman Positioning

Financial Services Consulting firm

Oliver Wyman SWOT Analysis
Oliver Wyman Strengths

Below are the Strengths in the SWOT Analysis of Oliver Wyman:

1. They were ranked among the top in the Vault Consulting
2. They are a part of Marsh & McLennan companies which gives them wide area of expertise

3. Pan-industry experience adds value to the business

4. Has a geographic reach in over 25 countries

5. Nearly 3,000 people strong workforce

Oliver Wyman Weaknesses

Here are the weaknesses in the Oliver Wyman SWOT Analysis:

1. Lesser known brand compared to competition despite having good penetration

2. Companies setting up own knowledge and analytical centres hurts business

Oliver Wyman Opportunities

Following are the Opportunities in Oliver Wyman SWOT Analysis:

1. They have immense opportunities in emerging economies

2. Tie-ups with international consulting brands

3. Increasing scope of analysis by targeting newer sectors

Oliver Wyman Threats

The threats in the SWOT Analysis of Oliver Wyman are as mentioned:

1. They have been associated with many financial controversies
2. The ongoing recession can affect their business

Oliver Wyman Competition

Below are the top 2 Oliver Wyman competitors:

2. Ernst & Young

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Oliver Wyman. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.

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