Thomson Reuters SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 12, 2020

SWOT analysis of Thomson Reuters analyses the brand by its strengths, weaknesses, opportunities & threats. In Thomson Reuters SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Thomson Reuters to benchmark its business & performance as compared to the competitors. Thomson Reuters is one of the leading brands in the media & entertainment sector.

The table below lists the Thomson Reuters SWOT (Strengths, Weaknesses, Opportunities, Threats), top Thomson Reuters competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).

Thomson Reuters SWOT Analysis, Competitors, Segmentation, Target Market, Positioning, USP & Brand Analysis Table
Thomson Reuters Brand Analysis
Parent Company

Thomson Reuters

Category

Printing & Publishing

Sector

Media & Entertainment

Tagline/ Slogan

One Partner - One Location - Unrivaled Value

USP

Quality book printing and distribution services worldwide

Thomson Reuters STP
Segment

Customers with printing and publishing needs

Target Group

Publishers who focus on saving time and money

Positioning

Provides full circle publishing solutions at low costs

SWOT Analysis of Thomson Reuters
Thomson Reuters Strengths

Below are the Strengths in the SWOT Analysis of Thomson Reuters:

1. One of the largest publishing company with 1.3 million square foot manufacturing facility
2. Provides quality printing services to businesses through skilled book printers and manufacturers
3. Best customer service for every client through ‘Manufacturing Client Services’
4. Hi-tech technology to meet the demands on time with a target of 24-hour cycle time and excellent distribution center

5. Has a strong impact of global publishing services

Thomson Reuters Weaknesses

Here are the weaknesses in the Thomson Reuters SWOT Analysis:

1.More importance is given to real time, high-impact, multimedia news and information services to newspapers by parent company and lesser commerical printing
2. No own brands under publication

3. Being a prime news service, open to backlash and criticism

Thomson Reuters Opportunities

Following are the Opportunities in Thomson Reuters SWOT Analysis:

1. Acquire other publications to enter story book publications
2.Operate locally to meet the demands  of all the customers
3.Establish its own brands to increase its growth

Thomson Reuters Threats

The threats in the SWOT Analysis of Thomson Reuters are as mentioned:

1. Increasing raw material costs and technological changes
2.Improvement of local players in respective countries grabbing the opportunities
3.Self Cannibalization through its own advancement of media

Thomson Reuters Competition
Thomson Reuters Competitors

Below are the top 3 competitors of Thomson Reuters:

1.Reed Elsevier

2.Lagardere
3.Dia Nippon Co., Ltd


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Thomson Reuters. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

Search & Explore : SWOT Analysis


The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute

Share this Page on:
Facebook ShareTweetShare on Linkedin