Published in Media & Entertainment category by MBA Skool Team
Cablevision is one of the leading brands in the media & entertainment sector. Cablevision SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Cablevision:
Leading telecommunications, media and entertainment company
Includes portfolio of operations – advanced digital television, voice and high speed Internet services, local media and movie theatres
Possess regional barriers to entry asthey own exclusive government dictated rights to these services
Easy to add additional services
Owns natural monopoly as these services requires tremendous capital expenditure
Enjoys popular Optimum-branded communications services
Disney and Cablevision have signed a carriage deal thatincludes several new authenticated on-demand products
Above are the strengths in the SWOT Analysis of Cablevision. The strengths of Cablevision looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
High compression on digital channels causes picture to appear pixelized due to low bandwidth
Many have criticized advertising of "digital cable service" where most of the channels are broadcast in analog format
High rate of instability of the Scientific Atlanta cable boxes
These were the weaknesses in the Cablevision SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Network upgrades to triple-play services
Expand number of channels in order to compete with other channel providers
Acquisition of new subscribers
Extend the term of certain promotional offers
Above we covered the opportunities in Cablevision SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Usage of DVR leading to skipping of commercials is hurting the ability of advertisers to get their customer audience
Satellite communications providers threatens cable providers by skipping the need for a physical connection to homes or business
Retention of existing subscribers
The threats in the SWOT Analysis of Cablevision are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Cablevision's fiber-optic coaxial network provides the framework for this extensive cable cluster service
Subscribers of video, high-speed data and Voice over Internet Protocol ("VoIP") services and commercial data and voice services operations
High income and medium income group
Offers high-speed Internet connections, digital cable, and VoIP phone servicethrough its Optimum brand name.
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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