Barwa Real Estate SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of Barwa Real Estate, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Barwa Real Estate to benchmark its business & performance as compared to the competitors, and make strategic improvements. Barwa Real Estate is one of the leading brands in the real estate and construction sector.
The article below lists the Barwa Real Estate SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Barwa Real Estate SWOT Analysis:
In this article:
For Barwa Real Estate, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.
The strengths of Barwa Real Estate looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Barwa Real Estate :
1. Largest listed real estate company in Qatar in terms of real estate development
2. Strong global presence
3. Strong asset base of huge land bank
4. Prime location of projects
The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Barwa Real Estate SWOT Analysis:
1.Need for more market transparency
2.Non compliance with international benchmarks and Debt burden to hurt strategic goals
The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Barwa Real Estate SWOT Analysis:
1.FIFA World cup is driving the real estate market
2.Strong high end apartment sales
3.Geographic expansion
The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Barwa Real Estate are as mentioned:
1.Changes in real estate prices
2.Delay in projects beyond expectation
3.Fluctuating interest rates
There are several brands in the market which are competing for the same set of customers. Below are the top 3 competitors of Barwa Real Estate:
1.Arab Real Estate Company
2.Emaar Properties
3.Kuwait Real Estate Company
Hence this concludes the Barwa Real Estate SWOT analysis.
Continue reading more about the brand/company.
Barwa Real Estate Overview | |
---|---|
Parent Company |
Barwa Group |
Category |
Management, development and brokerage |
Sector | |
Tagline/ Slogan |
- |
USP |
Strong player in the real estate segment |
Barwa Real Estate STP | |
Segmentation |
UK, France, Germany and Switzerland realestate |
Target Market |
High and medium income group |
Positioning |
Reliable and trustworthy |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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