SWOT analysis of AIFF I-League analyses the brand/company with its strengths, weaknesses, opportunities & threats. In AIFF I-League SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like AIFF I-League to benchmark its business & performance as compared to the competitors and industry. AIFF I-League is one of the leading brands in the sports teams and events sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top AIFF I-League competitors and includes AIFF I-League target market, segmentation, positioning & Unique Selling Proposition (USP).
AIFF I-League Brand Analysis | |
---|---|
Parent Company |
AIFF(All India Football Federation) |
Category |
Football league (India) |
Sector | |
Tagline/ Slogan |
- |
USP |
Competitive league working to promote and develop Indian football |
AIFF I-League STP | |
AIFF I-League Segmentation |
Indian Football lovers |
AIFF I-League Target Market |
Indian football enthusiasts Men of age group 15-60 |
AIFF I-League Positioning |
Competitive league with the best Indian players in action |
AIFF I-League SWOT Analysis | |
AIFF I-League Strengths |
Below are the Strengths in the SWOT Analysis of AIFF I-League: 1. Home-grown league and gives a chance to all Indian players to develop their game 5. Extremely popular in Bengal, Goa and a few other states |
AIFF I-League Weaknesses |
Here are the weaknesses in the AIFF I-League SWOT Analysis: 1.Poor financial status of most of the teams 5. Poor quality of most of the fields, resulting in injuries to players |
AIFF I-League Opportunities |
Following are the Opportunities in AIFF I-League SWOT Analysis: 1.Tap into the growing market of football lovers in India, who have grown up watching the European leagues, but have a keen interest in Indian football as well 4. Improve the quality of the stadiums which will in turn ensure high attendance |
AIFF I-League Threats |
The threats in the SWOT Analysis of AIFF I-League are as mentioned: 1. Emergence of IPL and other leagues in hockey, badminton etc may further reduce the interest in the I-league |
AIFF I-League Competition | |
Competitors |
Below are the top 3 AIFF I-League competitors: 2. Spanish La Liga |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to AIFF I-League. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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