Boston Red Sox SWOT Analysis, Competitors & USP

Fenway Sports Group

American Professional Baseball Team

Sports Teams and Events

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A highly successful MLB franchise with a huge fan base

All baseball followers

Male in the age group 10-60

Successful franchise with a huge and loyal fan base

Below are the Strengths in the SWOT Analysis of Boston Red Sox:

1. Huge and loyal fan base, which resulted in every home game since May 2003 being sold out
2. One of the most successful teams in MLB history
3. Winner of the World Series Finals twice in the last 10 years
4. Well Documented rivalry with New York Yankees

5. Strong brand name and a stable financial performance

Here are the weaknesses in the Boston Red Sox SWOT Analysis:

1.Small capacity of their home stadium as compared to other successful franchises
2.Not having a global fan base
3.Not winning a championship for 86 years until the drought ended in 2004 have led to a loss of fans

Following are the Opportunities in Boston Red Sox SWOT Analysis:

1.Tap the global fan base by better merchandising and opening academies
2.Attract top players and keep winning consistently

The threats in the SWOT Analysis of Boston Red Sox are as mentioned:

1.Threat of top players leaving the franchise
2.Threat from its competitors like New York yankees

Below are the top 3 competitors of Boston Red Sox:

1.New York Yankees
2.Los Angeles Dodgers
3.Chicago Cubs