Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of TNT analyses the brand by its strengths, weaknesses, opportunities & threats. In TNT SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like TNT to benchmark its business & performance as compared to the competitors. TNT is one of the leading brands in the transport and logistics sector.
The table below lists the TNT SWOT (Strengths, Weaknesses, Opportunities, Threats), top TNT competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Customers who require mail & express services globally
Businesses & individuals who require global express, logistics and mail services all over the globe
Company that is well acknowledged as being a very innovative force in the industry
SWOT Analysis of TNT
Below are the Strengths in the SWOT Analysis of TNT:
1. Employs over 75,000 people in more than 200 countries
2. Diversified service range 3. Most preferred in Malaysian market 4. Acknowledged as innovative force in the express industry 5. Has over 2,300 company owned depots & operate apprx 50 flights and 26000+ trucks
Here are the weaknesses in the TNT SWOT Analysis:
1.Limited diversification in services
2. Since this is a competitive segment, the market share growth is limited
Following are the Opportunities in TNT SWOT Analysis:
1.Diversification in products & services 2.Expansion and penetration in newer regions 3.Chances of good future in Malaysian economy
The threats in the SWOT Analysis of TNT are as mentioned:
1.Small competitors with low cost services 2.Signs of economic slowdown 3.Reduced purchase power of Malaysian market
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to TNT. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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