Published in Transport and Logistics category by MBA Skool Team
MTR Corporation Limited is one of the leading brands in the transport and logistics sector. MTR Corporation Limited SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of MTR Corporation Limited:
Nearly half market share of the franchised public transport market, carrying an average 4.0 million passengers every weekday
Includes more than 200 km of rail network with 155 stations
Strong financial performance over the years
Use of technology to ensure maximum safety and reliability
Above are the strengths in the SWOT Analysis of MTR Corporation Limited. The strengths of MTR Corporation Limited looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
MTR Corporation Limited Weaknesses
Relatively small railroad network than its global counterparts
Decreasing operating profit margins
Lack of international operations
These were the weaknesses in the MTR Corporation Limited SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
MTR Corporation Limited Opportunities
Expansion of railroad network
Merger with Kowloon-Canton Railway Corporation brings new growth opportunities to businesses in and outside of Hong Kong
Could benefit from Governmental support, in the form of grants, allowances, training etc.
Above we covered the opportunities in MTR Corporation Limited SWOT Analysis. The opportunities for any brand can include prospects of future growth.
MTR Corporation Limited Threats
Legal and environmental regulations slowing down expansion
Rising costs could be a major downfall as it would eat into profits
Not keeping up with changes in technology could be detrimental for the future business
The threats in the SWOT Analysis of MTR Corporation Limited are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Customers which requires Transportation and logistics services
Transportation services for passengers and management of residential and commercial properties near its stations
One of the world's leading railways for safety, reliability, customer service and cost efficiency
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