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Alstom SWOT Analysis

Published by MBA Skool Team in Conglomerates category Last Updated: May 16, 2024Read time:

Here is a detailed SWOT analysis of Alstom covering strengths, weaknesses, opportunities and threats.

Alstom Strengths

  1. Has its presence in over 100 companies with more than 90,000 employees
  2. Market-leading position across product portfolio - around 40% of the world's operating nuclear power stations use Alstom made equipment, approximately 30% of boilers installed worldwide using Alstom technology
  3. Integrated offerings and comprehensive product portfolio like power lines and transportation system
  4. Operates a robust network of over 200 locations in 70 countries and over 30 centers of technical expertise

Above are the strengths in the SWOT Analysis of Alstom. The strengths of Alstom looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Alstom Weaknesses

  1. Alleged anti-competitive activities
  2. Weak financial and operational health - consecutively reported negative free cash flow

These were the weaknesses in the Alstom SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Alstom Opportunities

  1. Positive outlook for renewable markets
  2. Strategic expansion of power plant boilers business in China
  3. Ageing of power plants

Above we covered the opportunities in Alstom SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Alstom Threats

  1. Intense competition especially in power components
  2. Regulations
  3. Uncertain global economic condition
  4. Availability of substitutes and technology developers at low cost

The threats in the SWOT Analysis of Alstom are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Alstom SWOT analysis.

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About Alstom

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Alstom Overview
Parent Company



Design and manufacturing



Tagline/ Slogan

We are shaping the future


Leading technologies in power generation, electrical grid and rail transport infrastructures

Alstom STP

Transport infrastructure, power generation and transmission industries

Target Market

Thermal power plants, Urban and passenger travel market, railway operators, Hydro-electric power plants, geothermal power plants and nuclear power plants


Creative and problem solving technologies with ethical and innovative ways

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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