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  3. Hon Hai Precision SWOT Analysis

Hon Hai Precision SWOT Analysis

Published by MBA Skool Team in Consumer Electronics category Last Updated: June 27, 2023Read time:

Here is a detailed SWOT analysis of Hon Hai Precision covering strengths, weaknesses, opportunities and threats.

Hon Hai Precision Strengths

  1. World’s largest manufacturing base (Foxconn)
  2. Vertically integrated business model making it the shortest supply chain
  3. Manufactures almost all popular electronics products like iPhone, iPad, Kindle, Xbox, PlayStation, Wii etc
  4. Major presence in China implying easy access to Chinese supply chain.
  5. Has factories spread around the globe at Asia, Europe, Mexico, South America.

Above are the strengths in the SWOT Analysis of Hon Hai Precision. The strengths of Hon Hai Precision looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Hon Hai Precision Weaknesses

  1. Limited designing skillset compared to bigger players
  2. Limited market share and low global presence

These were the weaknesses in the Hon Hai Precision SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Hon Hai Precision Opportunities

  1. Increasing new generation electronics gadget (like smartphones, tablets) sales
  2. Major electronics brands shifting to outsourcing of manufacturing to leverage on economies of scale
  3. Opportunity to turn to sophisticated high margin components

Above we covered the opportunities in Hon Hai Precision SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Hon Hai Precision Threats

  1. Negative publicity due to worker suicides and reports on labour ill treatment
  2. Increasing competition from competitors
  3. Labour issues and rising costs in China

The threats in the SWOT Analysis of Hon Hai Precision are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Hon Hai Precision SWOT analysis.

Read Similar SWOT analysis

About Hon Hai Precision

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Hon Hai Precision Overview
Parent Company

Hon Hai Precision Industry Company Ltd.


Electronic products manufacturing


Consumer Electronics

Tagline/ Slogan

The Foxconn brand is the talent of its workforce


Most dependable partner for joint-design, joint-development, manufacturing for many electronics companies

Hon Hai Precision STP

Electronic products manufacturing, assembling

Target Market

All electronics companies


Most reliable manufacturing & assembling partner

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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