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  3. Disprin SWOT Analysis

Disprin SWOT Analysis

Published by MBA Skool Team in FMCG category Last Updated: June 13, 2023Read time:

Here is a detailed SWOT analysis of Disprin covering strengths, weaknesses, opportunities and threats.

Disprin Strengths

  1. RB has been ranked as one of the Most Innovative Companies in the World by leading business magazine Forbes.
  2. Excellent brand promotion by advertising media.
  3. Brand presence by advertisements and prints.
  4. Excellent distribution network in over 20 countries
  5. Generic for certain pains

Above are the strengths in the SWOT Analysis of Disprin. The strengths of Disprin looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Disprin Weaknesses

  1. Chemist stores selling without prescription can be a problem
  2. Some people specially pregnant woman is not advised to have it

These were the weaknesses in the Disprin SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Disprin Opportunities

  1. R&D for products for kids and pregnant ladies
  2. Bringing varieties for different kinds of pains
  3. More rural penetration to increase brand awareness and social cause initiatives
  4. Tie-ups with hospitals, clinics, corporates to boost sales

Above we covered the opportunities in Disprin SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Disprin Threats

  1. Substitues such as pain balms etc
  2. Imitation and spurious brands

The threats in the SWOT Analysis of Disprin are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Disprin SWOT analysis.

About Disprin

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Disprin Overview
Parent Company

Reckitt Benckiser


Personal Care Brands- Health



Tagline/ Slogan

Fast and effective pain relief


Easily available tablets that gives you instant relief for all kinds of pains.

Disprin STP

Paracetamol pain relief segment

Target Market

All age group above 5yrs


Global expert in pain relief

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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