Denim Shaving Cream SWOT Analysis

Published in FMCG category by MBA Skool Team, Last Updated: April 20, 2020

Here is a detailed SWOT analysis of Denim Shaving Cream covering strengths, weaknesses, opportunities and threats.

Denim Shaving Cream Strengths

  1. Good quality products and packaging
  2. Has a good presence in the market with significant market share
  3. Good advertising and packaging
  4. Good brand recall due to presence of complementary products
  5. Good distribution and availability of the product
  6. Strong brand name of the parent company adds value

Above are the strengths in the SWOT Analysis of Denim Shaving Cream. The strengths of Denim Shaving Cream looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Denim Shaving Cream Weaknesses

  1. Large number of brands in market ensure limited market share
  2. Tough to expand in premium segment and lesser rural penetration

These were the weaknesses in the Denim Shaving Cream SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Denim Shaving Cream Opportunities

  1. Increase penetration in rural areas
  2. Increase frequency of shave in a week
  3. High growth market segment
  4. Expansion into premium segment through gel and foam formulations

Above we covered the opportunities in Denim Shaving Cream SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Denim Shaving Cream Threats

  1. Increasing local and international competitors
  2. More sophisticated and innovative products such as gel bases formulation by competitors
  3. Cheaper local market variants are available

The threats in the SWOT Analysis of Denim Shaving Cream are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Read Similar SWOT analysis

Hence this concludes the Denim Shaving Cream SWOT analysis.

Continue reading more about the brand/company.

About Denim Shaving Cream

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Denim Shaving Cream Overview
Parent Company

HUL

Category

Personal Care (men)

Sector

FMCG

Tagline/ Slogan

For the man who doesn’t have to try too hard

USP

Easy shaving experience

Denim Shaving Cream STP
Segmentation

Shaving cream for men

Target Market

A metrosexual male looking for a high quality shaving experience

Positioning

A shaving cream which provides a high quality shaving experience with relative ease


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Denim Shaving Cream. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

Continue Reading:


The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way.
Edit the brand or add a new one to SWOT Analysis section : Contribute

Share this Page on:
Facebook ShareTweetShare on Linkedin