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Newcrest Mining SWOT Analysis

Published by MBA Skool Team in Heavy Equipment & Engineering category Last Updated: January 09, 2024Read time:

Here is a detailed SWOT analysis of Newcrest Mining covering strengths, weaknesses, opportunities and threats.

Newcrest Mining Strengths

  1.  Strong reserve and resource base , with gold reserves representing decades of production at current rates. 
  2. Global workforce of around 16,000.
  3. Mines are located in Australia, Papua New Guinea (PNG), Indonesia, and in Côte d’Ivoire, West Africa. 
  4. Rapid expansion of operations and markets through strategic mergers and acquisitions
  5. The company’s portfolio is comprised predominantly of low cost, long life mines and a strong pipeline of brownfields and greenfields exploration projects.
  6. Discovery of new ore bodies remains an important element in Newcrest’s strategy
  7. Loyal customer base due to sustained quality produce .
  8. Programs for environment and social impact assessment as a part of the feasibility process for existing and new projects

Above are the strengths in the SWOT Analysis of Newcrest Mining. The strengths of Newcrest Mining looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Newcrest Mining Weaknesses

  1. Cost intensive operations in major parts of its mines adding to high cost of the produce
  2. Unstable Gold and copper prices in the international market has led to sizeable loss to the company

These were the weaknesses in the Newcrest Mining SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Newcrest Mining Opportunities

  1. Securing of large mineral districts which are under intervention due to local government policies need to come through for sustained growth
  2. Captive power plant for mines in developing countries with lack of reliable power
  3. Expansion of research in the field of copper refining and extraction
  4. Rising demand of Gold in Asia and America leads to a promising market for the company

Above we covered the opportunities in Newcrest Mining SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Newcrest Mining Threats

  1. Government and taxation policies have posed a threat on cost reduction policies of the companyreat of sustained revenue and shareholders
  2. Delay in acquisition of new mines have posed a threat on future growth plans of the organization
  3. Threat of unstable economy around the world poses a threat of sustained revenue and shareholders value

The threats in the SWOT Analysis of Newcrest Mining are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the Newcrest Mining SWOT analysis.

About Newcrest Mining

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Newcrest Mining Overview
Parent Company

Newcrest Mining Ltd.


Metals and Mining


Heavy Equipment & Engineering

Tagline/ Slogan

Vision is to be the Miner of choice for all stakeholders


One of the world’s largest gold mining companies  operating mines in four countries

Newcrest Mining STP

Industrial segmentation

Target Market

Integrated electrical equipment organizations , gold distributors and resellers across various countries


Positioned as a community centric organization with fast growth and innovation

This article has been researched & authored by the Content & Research Team which comprises of MBA students, management professionals, and industry experts. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

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