Published in Automobiles category by MBA Skool Team
Alfa Romeo is one of the leading brands in the automobiles sector. Alfa Romeo SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Alfa Romeo:
Dedicated designing team which brings great styles and designs
One of the best engines delivering finest performance- consumption ratio
One of the Safest cars scoring highest in the EuroNCAP
Strong presence in the car and bike racing world due to which a strong brand identity has been built
Excellent services integrated with multimedia applications
Above are the strengths in the SWOT Analysis of Alfa Romeo. The strengths of Alfa Romeo looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Alfa Romeo Weaknesses
Lack of presence in many automobile markets
Limited of extensive distribution and widely spread service centers
These were the weaknesses in the Alfa Romeo SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Sports cars providing ultimate performance and designed elegantly
Alfa Romeo STP
Targeted towards affluent customers seeking sporty driving experience
Positioned as a stylish and innovative car manufacturing company
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