Published in Banking & Financial Services category by MBA Skool Team
Merrill Lynch is one of the leading brands in the banking & financial services sector. Merrill Lynch SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Merrill Lynch:
Strong brand name and good financial position globally
Leader in global wealth management
Wide range of financial service-provider
It has over 15000 financial advisors and it’s the world’s largest brokerage
Above are the strengths in the SWOT Analysis of Merrill Lynch. The strengths of Merrill Lynch looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Merrill Lynch Weaknesses
Legal issues and fined for wrong research
These were the weaknesses in the Merrill Lynch SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Total Merrill; We see your financial life in total; Be Bullish
Merrill Lynch is one of the world's leading financial management and advisory companies, providing financial advice and investment banking services
Merrill Lynch STP
Enterprise and Individuals who are seeking financial help and advice
Large enterprises and rich individual investors
An organization which looks at the larger financial picture for investors
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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