Popular Community Bank SWOT Analysis, Competitors & USP

Published by MBA Skool Team, Last Updated: April 26, 2020

SWOT analysis of Popular Community Bank analyses the brand by its strengths, weaknesses, opportunities & threats. In Popular Community Bank SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Popular Community Bank to benchmark its business & performance as compared to the competitors. Popular Community Bank is one of the leading brands in the banking & financial services sector.

The article below lists the Popular Community Bank SWOT, competitors and includes its target market, segmentation, positioning & USP. Let us start the Popular Community Bank SWOT Analysis:

SWOT Analysis of Popular Community Bank

For Popular Community Bank, SWOT analysis can help the brand focus on building upon its strengths and opportunities while addressing its weaknesses as well as threats to improve its market position.

Popular Community Bank Strengths

The strengths of Popular Community Bank looks at the key aspects of its business which gives it competitive advantage in the market. Some important factors in a brand's strengths include its financial position, experienced workforce, product uniqueness & intangible assets like brand value. Below are the Strengths in the SWOT Analysis of Popular Community Bank :

1. One of the biggest bank by both assets and deposits in Puerto Rico

2. Popular markets online deposit accounts through E-loan

3. Committed to enhancing the quality of life in the communities it serves, Popular Community Bank gives customers the financial opportunities they need and deserve while creating jobs in those communities where we forge strong partnerships

Popular Community Bank Weaknesses

The weaknesses of a brand are certain aspects of its business which are it can improve to increase its position further. Certain weaknesses can be defined as attributes which the company is lacking or in which the competitors are better. Here are the weaknesses in the Popular Community Bank SWOT Analysis:

1. Ongoing weak profitability -- the bank's revenues hardly covered its operating expenses and loan loss

2. Low core capital adequacy

3. Decreasing Coverage Ratio with very high borrower concentrations


Popular Community Bank Opportunities

The opportunities for any brand can include areas of improvement to increase its business. A brand's opportunities can lie in geographic expansion, product improvements, better communication etc. Following are the opportunities in Popular Community Bank SWOT Analysis:

1. Strategic Acquisitions likely to enhance growth
2. Buoyant asset management and custody bank sector
3. Growing mobile banking market to help in retaining customers and arresting costs

Popular Community Bank Threats

The threats for any business can be factors which can negatively impact its business. Some factors like increased competitor activity, changing government policies, alternate products or services etc. can be threats. The threats in the SWOT Analysis of Popular Community Bank are as mentioned:

1. Low interest rate environment could continue to affect core earnings
2. Competitive pressures likely to intensify pressure on margins
3. Increasing regulatory challenges

4. High systemic risk in the US banking industry affecting industry's prospects


Popular Community Bank Competitors

There are several brands in the market which are competing for the same set of customers. Below are the top 5 competitors of Popular Community Bank:

1. U.S. Bancorp

2. PNC Financial Services

3. Bank of America

4. Citibank

5. JP Morgan and Chase

Hence this concludes the Popular Community Bank SWOT analysis.

Continue reading more about the brand/company.

About Popular Community Bank

Popular Community Bank Overview
Parent CompanyPopular Community Bank
Category

Regional Banks

Sector

Banking & Financial Services

Tagline/ Slogan

It’s a privilege to serve you

USP

Serving customers with care and dedication, working for the well-being of the community

Popular Community Bank STP
Segmentation

Private banking and private business banking

Target Market

Private banking, private business banking and private wealth management to individuals, families, businesses, nonprofits and foundations

Positioning

A bank offering a wide range of financial services for all customers, from individuals and small businesses, to corporations and government entities


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Popular Community Bank. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.

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