SWOT analysis of Babool analyses the brand/company with its strengths, weaknesses, opportunities & threats. Babool is one of the leading brands in the FMCG sector. In addition to SWOT Analysis, the table below also lists the top Babool competitors and elaborates Babool segmentation, targeting, positioning & USP.
|
Babool |
|
|
Parent Company |
Dabur |
|
Category |
Personal Care brands - Toothpastes |
|
Sector |
|
|
Tagline/ Slogan |
Begin a great day, the babool way |
|
USP |
Contains ayurvedic ingredients and medicinal benefits |
|
Babool STP |
|
|
Segment |
Oral Care- Toothpaste |
|
Target Group |
People having regular tooth problems |
|
Positioning |
Cleans teeth and also prevents tooth problems |
|
Babool SWOT Analysis |
|
|
Strengths |
Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Babool. Strengths are: 1. Natural toothpaste containing the ayurvedic and medicinal benefits of babul tree |
|
Weaknesses |
Here are the weaknesses in the Babool SWOT Analysis: 1. Limited market for Ayurvedic brands |
|
Opportunities |
Following are the Opportunities in Babool SWOT Analysis: 1. Develop potential in rural markets |
|
Threats |
The threats in the SWOT Analysis of Babool are as mentioned: 1. Lack of brand loyalty amongst customers for toothpastes |
|
Babool Competition |
|
|
Competitors |
Below are the top 3 Babool competitors: |
The brandguide table above concludes the Babool SWOT analysis along with its marketing and brand parameters.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry.
Browse marketing analysis of more brands and companies similar to Babool. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories.
Search & Explore : BrandGuide
Quizzes!
Related Business Content
Top Companies Lists
All Sections on MBASkool
Write for Us!
