Kwality Walls SWOT Analysis, Competitors & USP

Posted in Food & Beverages, Total Reads: 17064

SWOT analysis of Kwality Walls analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Kwality Walls SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like Kwality Walls to benchmark its business & performance as compared to the competitors and industry. Kwality Walls is one of the leading brands in the food & beverages sector. The table below also lists the top Kwality Walls competitors and elaborates Kwality Walls market segmentation, target group, positioning & Unique Selling Proposition (USP).

Kwality Walls SWOT, Competitors, Marketing STP & Brand analysis Table
Kwality Walls Brand Analysis
Parent Company

HUL

Category

Food Product

Sector

Food & Beverages

Tagline/ Slogan

A treat for every occasion

USP

Lots of varieties like Cornetto, Feast

Kwality Walls STP
Segment

Quality conscious children and adults

Target Group

Kids and youth

Positioning

An ice-cream to celebrate happy moments in life

Kwality Walls SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of Kwality Walls. Strengths are:

1. Strong brand name

2.Excellent advertising and visibility

3.Good product distribution and availability

4.Lots of flavors and varieties available

Weaknesses

Here are the weaknesses in the Kwality Walls SWOT Analysis:

1. Food products have a limited shelf life

Opportunities

Following are the Opportunities in Kwality Walls SWOT Analysis:

1.Better and newer flavors

Threats

The threats in the SWOT Analysis of Kwality Walls are as mentioned:

1.Threat from existing ice-cream brands

2.Local Kulfis

Kwality Walls Competition
Competitors

Below are the top 2 Kwality Walls competitors:

1.Amul Ice Cream

2.Baskin Robbins

The brandguide table above concludes the Kwality Walls SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Kwality Walls. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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