Bingo Mad Angles SWOT Analysis

Published in Food & Beverages category by MBA Skool Team

Bingo Mad Angles is one of the leading brands in the food & beverages sector. Bingo Mad Angles SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Bingo Mad Angles:

Bingo Mad Angles Strengths

  1. Unique and popular branding and advertising on TVCs and print ads
  2. Excellent distribution and availability
  3. Great variety of flavors gives customers options
  4. Reasonable pricing ensures spontaneous purchase
  5. Strong backing of ITC Limited brand name

Above are the strengths in the SWOT Analysis of Bingo Mad Angles. The strengths of Bingo Mad Angles looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

Bingo Mad Angles Weaknesses

  1. Health conscious people do not prefer such snacks
  2. Limited penetration in rural markets

These were the weaknesses in the Bingo Mad Angles SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

Bingo Mad Angles Opportunities

  1. Leverage successful brand ITC
  2. Advertise more through online and offline media
  3. Buy out local competition
  4. More variety of flavors will help brand grow

Above we covered the opportunities in Bingo Mad Angles SWOT Analysis. The opportunities for any brand can include prospects of future growth.

Bingo Mad Angles Threats

  1. Threat from local substitute snacks
  2. Boycott by health conscious people

The threats in the SWOT Analysis of Bingo Mad Angles are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Read Similar SWOT analysis

Hence this concludes the Bingo Mad Angles SWOT analysis.

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About Bingo Mad Angles

The table below gives the brand overview along with its target market, segmentation, positioning & USP

Bingo Mad Angles

Parent Company

ITC

Category

Wafers

Sector

Food & Beverages

Tagline/ Slogan

Har angle se mmm

USP

Triangle shaped multi flavored snack

Bingo Mad Angles STP
Segmentation

People who want to have between meal snacks

Target Market

Youth of Lower, middle income

Positioning

Flavored triangle snack

This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to Bingo Mad Angles. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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