SWOT analysis of Spout Chewing gum analyses the brand by its strengths, weaknesses, opportunities & threats. In Spout Chewing gum SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Spout Chewing gum to benchmark its business & performance as compared to the competitors. Spout Chewing gum is one of the leading brands in the food & beverages sector.
The table below lists the Spout Chewing gum SWOT (Strengths, Weaknesses, Opportunities, Threats), top Spout Chewing gum competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
In this article:
Spout Chewing gum Brand Analysis | |
---|---|
Parent Company |
Lotte India corporation Ltd. |
Category |
Confectionary |
Sector | |
Tagline/ Slogan |
Spout spearmint liquid filled chewing gum |
USP |
Softest chewing gum |
Spout Chewing gum STP | |
Segment |
People looking to have mint and gum |
Target Group |
Children and youth middle and upper middle class people |
Positioning |
The softest chewing gum |
SWOT Analysis of Spout Chewing gum | |
Spout Chewing gum Strengths |
Below are the Strengths in the SWOT Analysis of Spout Chewing gum: 1. Refreshing spearmint flavour 4. Good distribution and availability across grocery stores and supermarkets |
Spout Chewing gum Weaknesses |
Here are the weaknesses in the Spout Chewing gum SWOT Analysis: 1. Chewing gum considered unhealthy |
Spout Chewing gum Opportunities |
Following are the Opportunities in Spout Chewing gum SWOT Analysis: 1. Better product packaging 4.Untapped rural markets |
Spout Chewing gum Threats |
The threats in the SWOT Analysis of Spout Chewing gum are as mentioned: 1.Competition from international brands |
Spout Chewing gum Competition | |
Spout Chewing gum Competitors |
Below are the top 3 competitors of Spout Chewing gum: 1. Orbit chewing gum |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Spout Chewing gum. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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