TATA Consultancy Services (TCS) SWOT Analysis, Competitors & USP
SWOT analysis of TATA Consultancy Services (TCS) analyses the brand by its strengths, weaknesses, opportunities & threats. In TATA Consultancy Services (TCS) SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like TATA Consultancy Services (TCS) to benchmark its business & performance as compared to the competitors. TATA Consultancy Services (TCS) is one of the leading brands in the IT & Technology sector.
The table below lists the TATA Consultancy Services (TCS) SWOT (Strengths, Weaknesses, Opportunities, Threats), top TATA Consultancy Services (TCS) competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
|
TCS (Tata Consultancy Services) | |
| Parent Company | Tata Group |
|---|---|
| Category |
IT Services |
| Sector | |
| Tagline/Slogans |
Experience Certainty |
| USP |
India's largest IT company |
| TATA Consultancy Services (TCS) STP | |
| Segment |
Enterprises seeking IT solutions |
| Target Group |
Large overseas enterprises along with domestic clients. Focus on emerging markets as well. |
| Positioning | Trustworthy company with big customers |
| SWOT Analysis of TATA Consultancy Services (TCS) | |
| TATA Consultancy Services (TCS) Strengths |
Below are the Strengths in the SWOT Analysis of TATA Consultancy Services (TCS): 1) High command on local and domestic market(India) |
| TATA Consultancy Services (TCS) Weaknesses |
Here are the weaknesses in the TATA Consultancy Services (TCS) SWOT Analysis: 1) Not very strong in product segment |
| TATA Consultancy Services (TCS) Opportunities |
Following are the Opportunities in TATA Consultancy Services (TCS) SWOT Analysis: 1) Emerging markets |
| TATA Consultancy Services (TCS) Threats |
The threats in the SWOT Analysis of TATA Consultancy Services (TCS) are as mentioned: 1) Attrition and Employee loyalty |
| TATA Consultancy Services (TCS) Competition | |
| TATA Consultancy Services (TCS) Competitors |
Below are the top 5 competitors of TATA Consultancy Services (TCS): 1. Infosys |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to TATA Consultancy Services (TCS). This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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