CGI Group SWOT Analysis
CGI Group is one of the leading brands in the IT & Technology sector. CGI Group SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of CGI Group:
Quick Glance:
CGI Group Strengths
- One of the World’s largest IT service provider
- Large employee strength of about 72000
- Huge global presence, in about 43 countries
- Good number of acquisitions to increase the consumer’s base
- Expertise in business and IT solutions
Above are the strengths in the SWOT Analysis of CGI Group. The strengths of CGI Group looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
CGI Group Weaknesses
- Lack of transparency among employee, leading to employee dissatisfaction
- Change is policies very frequent which causes operational issues at times
These were the weaknesses in the CGI Group SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
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CGI Group Opportunities
- Strategic acquisitions and mergers
- Technology partnership
- Growing virtualization market
- Making and selling low-cost, unbranded low-price computers
Above we covered the opportunities in CGI Group SWOT Analysis. The opportunities for any brand can include prospects of future growth.
CGI Group Threats
- Intense Competition in the market
- Threat of new entrant with low price value proposition
- Threat due to fluctuation in the currency
The threats in the SWOT Analysis of CGI Group are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
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Hence this concludes the CGI Group SWOT analysis.
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About CGI Group
The table below gives the brand overview along with its target market, segmentation, positioning & USP
| CGI Group Overview | |
|---|---|
| Parent Company |
CGI Group Inc. |
| Category |
Computer Services |
| Sector | |
| Tagline/ Slogan |
Experience the commitment |
| USP |
Provides end to end quality IT services, consultation and business solutions |
| CGI Group STP | |
| Segmentation |
Firm requiring consulting, business integration and IT solutions |
| Target Market |
Government, Financial Service, Manufacturing, Retail, Telecommunication, Media, Oil and Gas, Health |
| Positioning |
A full-service IT services provider committed to helping clients succeed |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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