Published in Lifestyle and Retail category by MBA Skool Team
Space.NK is one of the leading brands in the lifestyle and retail sector. Space.NK SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Space.NK:
Has a range of products including perfumes, cosmetics, candles and some accessories
Multi-brand retail outlets ensures all brands under one roof
Above are the strengths in the SWOT Analysis of Space.NK. The strengths of Space.NK looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Presence only in UK and US as compared to other cosmetic stores means limited market share
Once boasted a set of rare brands which have now become common
Occasional non-availability of certain offerings due to stock outs
These were the weaknesses in the Space.NK SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Tap the Europe mainland market and emerging economies
Increase presence in more cities across US
Improve the store experience with beauty consultant or hair stylist
Above we covered the opportunities in Space.NK SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Similar brands available at supermarkets and hypermarkets
Brands offered are no longer niche
A number of beauty saloon chains have cropped up over the last 10 years
The threats in the SWOT Analysis of Space.NK are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
An edited selection of the world’s best beauty products
Portfolio of top beauty brands
Men and women interested in the latest trends
Upper middle class and upper class
Highest quality cosmetics
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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