The Entertainer SWOT Analysis, Competitors & USP
SWOT analysis of The Entertainer analyses the brand by its strengths, weaknesses, opportunities & threats. In The Entertainer SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like The Entertainer to benchmark its business & performance as compared to the competitors. The Entertainer is one of the leading brands in the lifestyle and retail sector.
The table below lists the The Entertainer SWOT (Strengths, Weaknesses, Opportunities, Threats), top The Entertainer competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
| The Entertainer Brand Analysis | |
|---|---|
| Parent Company |
The Entertainer Ltd. |
| Category |
Toys |
| Sector | |
| Tagline/ Slogan |
Mad about Toys |
| USP |
Fair price and excellent customer service |
| The Entertainer STP | |
| Segment |
Individuals of all age groups |
| Target Group |
Households with kids |
| Positioning |
Experts in kid’s toys |
| SWOT Analysis of The Entertainer | |
| The Entertainer Strengths |
Below are the Strengths in the SWOT Analysis of The Entertainer: 1. Biggest independent toy shop in UK 5. Fair prices and excellent customer service 6. Best online toy retailer for two consecutive years 7. Wide variety of products stocked in the shop as well as available online |
| The Entertainer Weaknesses |
Here are the weaknesses in the The Entertainer SWOT Analysis: 1. The store is always closed on Sunday hence lose busy customers |
| The Entertainer Opportunities |
Following are the Opportunities in The Entertainer SWOT Analysis: 1. Expansion plans in new geographical locations |
| The Entertainer Threats |
The threats in the SWOT Analysis of The Entertainer are as mentioned: 1. Changing trend in children’s choice for toys |
| The Entertainer Competition | |
| The Entertainer Competitors |
Below are the top 3 competitors of The Entertainer: |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to The Entertainer. This section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2500 brands from over 20 industry sectors.
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