Published in Mobile Handsets category by MBA Skool Team
Lava Mobiles is one of the leading brands in the mobile handsets sector. Lava Mobiles SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Lava Mobiles:
Provide simple functions at much lower costs e.g.- Loud speakers, wireless FM, ultra long lasting battery life
Regional languages support, Indian calendars, Torch
Most phones are dual SIM/Triple SIM phones
Due to Java support a lot of basic applications can be run
Above are the strengths in the SWOT Analysis of Lava Mobiles. The strengths of Lava Mobiles looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Lava Mobiles Weaknesses
After-sales customer service not as developed as leading brands
Many consumers in this group still trust Nokia
These were the weaknesses in the Lava Mobiles SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Lava Mobiles Opportunities
Low-end phones market has become very competitive
Cut-throat competition has made Dual-SIM phones being available
Can be used as simple second phones
Above we covered the opportunities in Lava Mobiles SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Lava Mobiles Threats
Threat from low price well known brands
Other lower end phones brands
The threats in the SWOT Analysis of Lava Mobiles are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Replacing the Biggies like Nokia, Samsung from the low end phones market. As a second phone
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