Published in Sports Teams and Events category by MBA Skool Team
Juventus is one of the leading brands in the sports teams and events sector. Juventus SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Juventus:
Excellent marketing and high quality merchandising
Juventus Arena has a capacity of over 40,000 fans
Sponsorship deals include Nike, SKY Italia , Tamoil, New Holland (FIAT Group), BetClic / Balocco
Above are the strengths in the SWOT Analysis of Juventus. The strengths of Juventus looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Less popular football club as compared to other top English and Spanish clubs
Saturated market in Italy
Lesser brand visibility and presence in the global market
These were the weaknesses in the Juventus SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Tapping global fan bases like India, China
More advertising and brand visibility would help build on brand equity
Above we covered the opportunities in Juventus SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Other top clubs buying out good players
Internal problemsbetween players and management
Financial debts incurred due to expensive player transfers
The threats in the SWOT Analysis of Juventus are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
Forza la juve la juve la juve ale' (English- Come on juve, come on)
Most successful Italian football club in the 20th century
Millions of people across the world who love to play or watch football
Men in the age group 15 and above globally
Italy’s most successful club with the most popular global football stars
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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