DTDC SWOT Analysis, Competitors & USP

Posted in Transport and Logistics, Total Reads: 6096

SWOT analysis of DTDC analyses the brand/company with its strengths, weaknesses, opportunities & threats. In DTDC SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.

SWOT Analysis is a proven management framework which enables a brand like DTDC to benchmark its business & performance as compared to the competitors and industry. DTDC is one of the leading brands in the transport and logistics sector. The table below also lists the top DTDC competitors and elaborates DTDC market segmentation, target group, positioning & Unique Selling Proposition (USP).

DTDC SWOT, Competitors, Marketing STP & Brand analysis Table
DTDC Brand Analysis
Parent Company

DTDC

Category

Courier and Cargo

Sector

Transport and Logistics

Tagline/ Slogan

Delivering Value

USP

It delivers to the remotest places in India

DTDC STP
Segment

Businesses & Individual with transportation needs

Target Group

Those seeking top of the line service at below market leader prices

Positioning

India’s Largest Domestic Delivery Network Company

DTDC SWOT Analysis
Strengths

Below is the Strengths, Weaknesses, Opportunities & Threats (SWOT) Analysis of DTDC. Strengths are:

1. Good delivery service in over 3700 Indian locations and 240 international locations
2. Pioneers through Franchise Business
3. Good Sales and customer support
4. Web based tracking

5. Delivers approx 10 million Parcels a month

Weaknesses

Here are the weaknesses in the DTDC SWOT Analysis:

1. New in e-commerce businesses and retail stores that will sell air tickets and phone recharges
2. Company finds it difficult to set up retail stores and logistics networks simultaneously
3.Lack of awareness among the Indian shippers

Opportunities

Following are the Opportunities in DTDC SWOT Analysis:

1.Few players in the organized sector
2.It is a debt free company which can be help for rapid expansion
3.Acquiring stake in other companies can be utilized to penetrate and consolidate its presence all over Asia

Threats

The threats in the SWOT Analysis of DTDC are as mentioned:

1.Taxes across the border can impede DTDC’s growth plans
2.Service complains of customers can portray bad image
3.Local companies with very low charges

DTDC Competition
Competitors

Below are the top 4 DTDC competitors:

1.FedEx
2.UPS
3.TNT
4. DHL

The brandguide table above concludes the DTDC SWOT analysis along with its marketing and brand parameters.

Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to DTDC. The BrandGuide section covers SWOT Analysis, USP, STP & Competition of more than 6000 brands from over 20 categories. This SWOT and marketing analysis has been researched & authored by our BrandGuide Research Team members.

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