Published in Food & Beverages category by MBA Skool Team
Mountain Dew is one of the leading brands in the food & beverages sector. Mountain Dew SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Mountain Dew:
Strong brand awareness, recall through memorable advertisements
Unique taste and clear positioning attracts a strong brand following
International brand with lot of resources to grow in the markets
Good distribution and availability of the product
Strong brand name of the parent company adds value
Above are the strengths in the SWOT Analysis of Mountain Dew. The strengths of Mountain Dew looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Mountain Dew Weaknesses
A lot of investment is required for branding exercises
Stiff competition means limited market share
These were the weaknesses in the Mountain Dew SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Celebrating the bold, adventurous and rebellious spirit of youth
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to Mountain Dew. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
The brand names and other brand information used in the SWOT Analysis section are properties of their respective companies. The companies are not associated with MBA Skool in any way. Edit the brand or add a new one to SWOT Analysis section : Contribute