Published in Lifestyle and Retail category by MBA Skool Team
Liberty Shoes is one of the leading brands in the lifestyle and retail sector. Liberty Shoes SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Liberty Shoes:
Liberty Shoes has a wide Reach with 150 distributors, 350 exclusive showrooms and more than 6000 multi-brand outlets
HumanTech Centers i.e. Liberty is high in Research and Development
Old Established Brand with huge popularity
Liberty Shoes is among the top 5 leather footwear Manufacturers in the world
Good advertising and branding through TVCs and print ads
Liberty Shoes has popular sub-brands like Coolers, Force10, Senorita, Gliders
Above are the strengths in the SWOT Analysis of Liberty Shoes. The strengths of Liberty Shoes looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Liberty Shoes Weaknesses
Liberty Shoes has limited franchise presence as compared to some other footwear brands
Lacks global presence, which can be a huge potential segment
These were the weaknesses in the Liberty Shoes SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Liberty Shoes offers stylish footwear at attractive prices
Liberty Shoes STP
Full Market Coverage in Income
Liberated Youth which prefers fashionable footwear
Liberty Shoes offer stylish freedom for movement
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