Published in Lifestyle and Retail category by MBA Skool Team
Tiffany & Co is one of the leading brands in the lifestyle and retail sector. Tiffany & Co SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Tiffany & Co:
In 1851, Tiffany was the first company to institute the 925/1000silver standard was later adopted by United States
This company has produced ceremonial swordsand have also made many artistic products for the white house
Nearly 10,000 full time and part time employees
Broad offerings and huge product portfolio
It is available through exclusive 70 stores and also through 100+ international stores
Above are the strengths in the SWOT Analysis of Tiffany & Co. The strengths of Tiffany & Co looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Tiffany & Co Weaknesses
The global jeweler is fragmented; there is lot of competition
Hasn’t been able to have its brand presence felt in the emerging economies
These were the weaknesses in the Tiffany & Co SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Jeweler connoisseurs who wants to buy one of its design ,which has a unique designs
Women form the upper-middle and upper class
Flawless craftsmanship, exquisite collections of couture jeweler on earth
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