SWOT analysis of Roger Communications analyses the brand/company with its strengths, weaknesses, opportunities & threats. In Roger Communications SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Roger Communications to benchmark its business & performance as compared to the competitors and industry. As of 2020, Roger Communications is one of the leading brands in the telecom service providers sector.
The table below lists the SWOT (Strengths, Weaknesses, Opportunities, Threats), top Roger Communications competitors and includes Roger Communications target market, segmentation, positioning & Unique Selling Proposition (USP).
| Roger Communications Brand Analysis | |
|---|---|
| Parent Company |
Rogers Communications Inc |
| Category |
Mobile Service Provider |
| Sector | |
| Tagline/ Slogan |
Creating World-Leading Internet Experiences |
| USP |
One of Canada's largest communications companies |
| Roger Communications STP | |
| Roger Communications Segmentation |
Wireless voice and data communications services, cable television services along with high-speed Internet access, telephony services, and video retailing. Also radio and television broadcasting, televised shopping, magazines and trade publications, and sports entertainment. |
| Roger Communications Target Market |
National provider of voice communications services, data networking, and broadband Internet connectivity to small, medium and large businesses as well as individual users. Also has media business and are cable TV providers |
| Roger Communications Positioning |
Canada's largest wireless communications services provider & Canada's largest publishing company |
| Roger Communications SWOT Analysis | |
| Roger Communications Strengths |
Below are the Strengths in the SWOT Analysis of Roger Communications: 1. Diversified Business Operations across media, sports & telecom |
| Roger Communications Weaknesses |
Here are the weaknesses in the Roger Communications SWOT Analysis: 1. Limited global presence as compared to a few other players |
| Roger Communications Opportunities |
Following are the Opportunities in Roger Communications SWOT Analysis: 1. Growth in Telecommunications Services across the region |
| Roger Communications Threats |
The threats in the SWOT Analysis of Roger Communications are as mentioned: 1. Regulatory Changes in the region 4. High Competitive Pressure from BCE and others |
| Roger Communications Competition | |
| Competitors |
Below are the top 3 Roger Communications competitors: |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Similar analysis has also been done for the competitors of the company belonging to the same category, sector or industry. Browse marketing analysis of more brands and companies similar to Roger Communications. The BrandGuide section covers SWOT Analysis, Competitors, Segmentation, Target Market, Positioning & USP of more than 2800 brands from over 20 industry sectors.
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