HSBC SWOT Analysis

Published in Banking & Financial Services category by MBA Skool Team

HSBC is one of the leading brands in the banking & financial services sector. HSBC SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of HSBC:

HSBC Strengths

  1. Strong brand name and good financial position
  2. Present in various business groups like commercial banking, investment banking, financial services and private banking
  3. Diverse customer base decreases risk
  4. Employs over 275,000 people globally
  5. Has over 7500 offices in around 87 countries
  6. One of the biggest brands in the financial world
  7. HSBC has strong technology focus as well which enables it to gain competitive edge

Above are the strengths in the SWOT Analysis of HSBC. The strengths of HSBC looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.

HSBC Weaknesses

  1. US a declining market
  2. Weak retail banking as compared to competition

These were the weaknesses in the HSBC SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.

HSBC Opportunities

  1. Expansion in other countries
  2. Diversifying portfolios for customers
  3. Lower interest rates will boost market share
  4. Focus on digital payments space

Above we covered the opportunities in HSBC SWOT Analysis. The opportunities for any brand can include prospects of future growth.

HSBC Threats

  1. Changing govt regulations and financial crisis like recessions
  2. Stiff competition from global leaders
  3. Global economic conditions keep changing based on the overall situation

The threats in the SWOT Analysis of HSBC are as mentioned above. The threats for any business can be external factors which can negatively impact its business.

Hence this concludes the HSBC SWOT analysis.

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About HSBC

The table below gives the brand overview along with its target market, segmentation, positioning & USP

HSBC Overview
Parent Company

The Hongkong and Shanghai Banking Corporation; HSBC Holdings

Category

Banking

Sector

Banking & Financial Services

Tagline/ Slogan

The world’s local bank

USP

All banking needs from accounts to convenient credit cards to a home loan or business account across the world

HSBC STP
Segmentation

Enterprise and Individuals who are seeking financial help and advice

Target Market

Large enteprises and rich individual investors

Positioning

A global insitution which adjusts and adapts to domestic environment


This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.

Browse marketing analysis of more brands and companies similar to HSBC. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.

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