HSBC SWOT analysis evaluates the brand by its strengths, weaknesses, opportunities & threats. In SWOT Analysis of HSBC, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
HSBC is one of the leading brands in the banking & financial services sector. The article below lists the HSBC SWOT and includes its target market, segmentation, positioning & USP.
In this article:
Let us start the SWOT Analysis below:
The strengths of HSBC looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
A list of strengths is mostly the starting point in a SWOT analysis. Below are the Strengths in the SWOT Analysis of HSBC :
1.Strong brand name and good financial position
2.Present in various business groups like commercial banking, investment banking, financial services and private banking
3.Diverse customer base decreases risk
4.Employs over 275,000 people globally
5.Has over 7500 offices in around 87 countries
6. One of the biggest brands in the financial world
7. HSBC has strong technology focus as well which enables it to gain competitive edge
The weaknesses of a brand are certain aspects of its business which it can improve. Here are the weaknesses in the HSBC SWOT Analysis:
1.US a declining market
2.Weak retail banking as compared to competition
Read more about HSBC
The opportunities for any brand can include prospects of future growth. Following are the opportunities in HSBC SWOT Analysis:
1.Expansion in other countries
2.Diversifying portfolios for customers
3.Lower interest rates will boost market share
4. Focus on digital payments space
The threats for any business can be external factors which can negatively impact its business. The threats in the SWOT Analysis of HSBC are as mentioned:
1.Changing govt regulations and financial crisis like recessions
2.Stiff competition from global leaders
3. Global economic conditions keep changing based on the overall situation
Read Similar SWOT analysis
Hence this concludes the HSBC SWOT analysis.
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About HSBC
HSBC Overview | |
---|---|
Parent Company |
The Hongkong and Shanghai Banking Corporation; HSBC Holdings |
Category |
Banking |
Sector | |
Tagline/ Slogan |
The world’s local bank |
USP |
All banking needs from accounts to convenient credit cards to a home loan or business account across the world |
HSBC STP | |
Segmentation |
Enterprise and Individuals who are seeking financial help and advice |
Target Market |
Large enteprises and rich individual investors |
Positioning |
A global insitution which adjusts and adapts to domestic environment |
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
Browse marketing analysis of more brands and companies similar to HSBC. This section covers SWOT Analysis along with Segmentation, Target Market, Positioning & USP of more than 2000 brands from over 20 industry sectors.
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