Published in Banking & Financial Services category by MBA Skool Team
Allianz is one of the leading brands in the banking & financial services sector. Allianz SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Allianz:
Above are the strengths in the SWOT Analysis of Allianz. The strengths of Allianz looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Heavily dependent on automobile market
Stiff competition with other major players
Controversies during the world war 2
These were the weaknesses in the Allianz SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Allianz in France is a major player in property & casualty, life and credit insurance as well as asset management and assistance services
Enterprise and Individuals who are seeking financial help and advice
Large enteprises and rich individual investors
A trust worth financial institution which has been in this industry since a long time
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