Published in Food & Beverages category by MBA Skool Team
Taco Bell is one of the leading brands in the food & beverages sector. Taco Bell SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Taco Bell:
Taco Bell is a hugely popular brand name with high brand loyalty
Taco Bell adopted a healthy trans-fat free formula which is a key competitive advantage over other competitors who has not yet switched to the healthier recipes.
Hygienic food preparation and quick service
Good advertising and marketing of the brand
Taco Bell has more than 7000+ stores worldwide
More than 170,000+ people are employed with the organization
More than 30 countries have Taco Bell outlets
Taco Bell serves billions of customers every year across the world which makes it a global food brand
Above are the strengths in the SWOT Analysis of Taco Bell. The strengths of Taco Bell looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Taco Bell Weaknesses
High fat and high calorie food not good for health conscious people
High competition means limited market share growth for Taco Bell
These were the weaknesses in the Taco Bell SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
People willing to have a hygienic and delicious non conventional meal at a restaurant
Children and youth from middle and upper class
Taco Bell offers healthy fast food with its available healthy, nutritious menu.
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