Published by MBA Skool Team, Last Updated: April 12, 2020
SWOT analysis of Motorola Solutions analyses the brand by its strengths, weaknesses, opportunities & threats. In Motorola Solutions SWOT Analysis, the strengths and weaknesses are the internal factors whereas opportunities and threats are the external factors.
SWOT Analysis is a proven management framework which enables a brand like Motorola Solutions to benchmark its business & performance as compared to the competitors. Motorola Solutions is one of the leading brands in the telecom service providers sector.
The table below lists the Motorola Solutions SWOT (Strengths, Weaknesses, Opportunities, Threats), top Motorola Solutions competitors and includes its target market, segmentation, positioning & Unique Selling Proposition (USP).
Helping customers be their best in the moments that matter
Leading provider of mission-critical communication products and services
Motorola Solutions STP
Individuals/Businesses requiring communication equipment
Enterprise/ Government customers
Connecting people through technology
SWOT Analysis of Motorola Solutions
Motorola Solutions Strengths
Below are the Strengths in the SWOT Analysis of Motorola Solutions:
1. Robust market position and top pf the mind brand 2. Strong R&D capabilities
3. Extensive product portfolio 4. WiMAX is one of the leading technologies and Motorala already travelled half-way in developing this technology
5. In western countries Motorala has a strong brand reputation
6. Robust R&D department equipped with latest machines and gadgets
7. Strong Intellectual Property Portfolio. Thousands of patents focused on wireless technologies and mission-critical
8. Over 15,000 people are employed with the organization
Motorola Solutions Weaknesses
Here are the weaknesses in the Motorola Solutions SWOT Analysis:
1. Intense competition has lead to market share decline 2.After the spin-off of Networks division and mobile phones division, revenues have fallen. This caused a lack of investment for further expansion of the company
Motorola Solutions Opportunities
Following are the Opportunities in Motorola Solutions SWOT Analysis:
1. Growing RFID market and wireless infrastrucutre 2. Positive outlook for public safety LTE market 3. Vast markets in Africa and Asia provide an opportuinty of growth
4. Increased automation can pull up the demand for SCADA system that Motorola manufactures
Motorola Solutions Threats
The threats in the SWOT Analysis of Motorola Solutions are as mentioned:
1. Risk from the US government contracts and grants
2. Tax rates and other government regulations
Motorola Solutions Competition
Motorola Solutions Competitors
Below are the top 3 competitors of Motorola Solutions:
This article has been researched & authored by the Content & Research Team. It has been reviewed & published by the MBA Skool Team. The content on MBA Skool has been created for educational & academic purpose only.
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