Published in Sports Teams and Events category by MBA Skool Team
Royal Challengers Bangalore is one of the leading brands in the sports teams and events sector. Royal Challengers Bangalore SWOT analysis evaluates the brand by its strengths & weaknesses which are the internal factors along with opportunities & threats which are the external factors. Let us start the SWOT Analysis of Royal Challengers Bangalore:
Presence of good players has lead to consistently good performances
Chinnaswamy stadium can accommodate over 55,000 spectators
RCB has a lot of brands associated with it like Royal Challenge, Kingfisher, Reebok, McDowel’s No.1
Above are the strengths in the SWOT Analysis of Royal Challengers Bangalore. The strengths of Royal Challengers Bangalore looks at the key internal factors of its business which gives it competitive advantage in the market and strengthens its position.
Royal Challengers Bangalore Weaknesses
Over dependent on a few players
Excessive cricket would drain out the players performance and quality
These were the weaknesses in the Royal Challengers Bangalore SWOT Analysis. The weaknesses of a brand are certain aspects of its business which it can improve.
Royal Challengers Bangalore Opportunities
Winning more tournaments would make them an even more powerful brand
More branding and marketing would help people associate with the team and the brand
High popularity in India but still unable to tap international audience
Above we covered the opportunities in Royal Challengers Bangalore SWOT Analysis. The opportunities for any brand can include prospects of future growth.
Royal Challengers Bangalore Threats
Player and management controversies
Threat from other competitor teams
Lack of interest in people with excessive cricket and with ageing superstars
The threats in the SWOT Analysis of Royal Challengers Bangalore are as mentioned above. The threats for any business can be external factors which can negatively impact its business.
The most stylish and flamboyant team with the most brand visibility
Royal Challengers Bangalore STP
Billions of people across the world who love to play or watch cricket
Men in the age group 15 and above globally
RCB believes in winning in style and be ready for the next challenge
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