1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54252
202 Competitive Markets 8418
203 Competitive Parity 18859
204 Competitive Position 27414
205 Competitive Position Tactics Chart 8378
206 Competitive Product 12220
207 Competitive Scope 37191
208 Competitive Strategy 108122
209 Competitive Structure 13275
210 Competitor 26868
211 Competitor Analysis 6710
212 Complementary Demand 20933
213 Complementary Product 16983
214 Complementary Product Pricing 17546
215 Complementary Services 23828
216 Complex Buying 26720
217 Components of Internal Analysis 17845
218 Computer Assisted Interviewing (CAI) 6142
219 Concentrated Industry 18853
220 Concentrated Marketing 10915
221 Concentrated Strategy 9595
222 Concentration Strategy 19704
223 Concept Development 29692
224 Concept Evaluation 12904
225 Concept Selling 16013
226 Concept Statement 10722
227 Concession Close 9052
228 Confirmatory Questions 8457
229 Consultative Selling 8841
230 Consumer Analysis 45151
231 Consumer Behaviour 22153
232 Consumer Buying Behaviour 42754
233 Consumer Knowledge 14743
234 Consumer Market 49202
235 Consumer Non-Durables 13794
236 Consumer Oriented Marketing 28520
237 Consumer Profiling 9834
238 Consumer Relations 15810
239 Consumer Research 22768
240 Consumerism 34475
241 Content Marketing 21946
242 Contest 7825
243 Continuous Advertising 14166
244 Contraction Defense 20581
245 Contractual VMS 23262
246 Contribution Pricing 19071
247 Convenience Goods 15503
248 Convenience Product 32588
249 Convenience Store 24352
250 Conventional Distribution 33875
251 Cooperative Advertising 13807
252 Cooperative Marketing 38105
253 Cooperative Strategies 17176
254 Copy Research 13374
255 Copy Testing 5679
256 Copy-Fitting 7732
257 Core Benefit Proposition 19454
258 Core Competence (Prahalad Hamel) 8182
259 Core Product 24024
260 Corporate Advertising 18368
261 Corporate Branding 6028
262 Corporate Hospitality 9400
263 Corporate Identity 11000
264 Corporate Umbrella 6788
265 Corrective Advertising 10502
266 Cost based Pricing 60803
267 Cost Leadership 8538
268 Cost Per Point 7027
269 Cost Per Rating Point (CPRP) 27782
270 Counter Advertising 7658
271 Counteroffensive Defense 23076
272 Countertrade International 6831
273 Countervailing Power 9867
274 Cover Position 10132
275 Creaming Pricing Strategy 8281
276 Creative Strategy 13111
277 Creatives 27458
278 Cross Border Strategic Alliance 14438
279 Cross Branding 12580
280 Cross Merchandising 7285
281 Cross Selling 7627
282 Cross Subsidization 7350
283 Cultural Dimensions Hofstede 8916
284 Cultural Empathy 7776
285 Cultural Environment 60673
286 Cultural Marketing 18853
287 Custom Marketing 9704
288 Customer 51686
289 Customer After Sales Service 5975
290 Customer Based Brand Equity (CBBE) Model 22790
291 Customer Database 31202
292 Customer Driven 8478
293 Customer Equity 22616
294 Customer Expectations 39391
295 Customer Incentives 5972
296 Customer Intimacy 14327
297 Customer Lifetime Value (CLV) 16248
298 Customer Loyalty 21225
299 Customer Loyalty Ladder 52362
300 Customer Mix 23666
 
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