1. Concepts

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Markets 7042
202 Competitive Parity 15091
203 Competitive Position 24711
204 Competitive Position Tactics Chart 7285
205 Competitive Product 10601
206 Competitive Scope 33047
207 Competitive Strategy 99500
208 Competitive Structure 10837
209 Competitor 18904
210 Competitor Analysis 5588
211 Complementary Demand 17200
212 Complementary Product 14647
213 Complementary Product Pricing 14600
214 Complementary Services 17970
215 Complex Buying 21803
216 Components of Internal Analysis 15864
217 Computer Assisted Interviewing (CAI) 4408
218 Concentrated Industry 16734
219 Concentrated Marketing 9540
220 Concentrated Strategy 8469
221 Concentration Strategy 17992
222 Concept Development 27214
223 Concept Evaluation 9889
224 Concept Selling 14451
225 Concept Statement 9509
226 Concession Close 7832
227 Confirmatory Questions 6971
228 Consultative Selling 7686
229 Consumer Analysis 41445
230 Consumer Behaviour 17208
231 Consumer Buying Behaviour 32709
232 Consumer Knowledge 12796
233 Consumer Market 42279
234 Consumer Non-Durables 12256
235 Consumer Oriented Marketing 24335
236 Consumer Profiling 8728
237 Consumer Relations 13007
238 Consumer Research 20863
239 Consumerism 32384
240 Content Marketing 11904
241 Contest 5839
242 Continuous Advertising 12094
243 Contraction Defense 18354
244 Contractual VMS 20813
245 Contribution Pricing 15656
246 Convenience Goods 12689
247 Convenience Product 29963
248 Convenience Store 18610
249 Conventional Distribution 29906
250 Cooperative Advertising 11830
251 Cooperative Marketing 31322
252 Cooperative Strategies 14140
253 Copy Research 11149
254 Copy Testing 4712
255 Copy-Fitting 6360
256 Core Benefit Proposition 17686
257 Core Competence (Prahalad Hamel) 6340
258 Core Product 21255
259 Corporate Advertising 16105
260 Corporate Branding 4650
261 Corporate Hospitality 7458
262 Corporate Identity 9385
263 Corporate Umbrella 5409
264 Corrective Advertising 8716
265 Cost based Pricing 56999
266 Cost Leadership 7258
267 Cost Per Point 5670
268 Cost Per Rating Point (CPRP) 22373
269 Counter Advertising 6064
270 Counteroffensive Defense 20665
271 Countertrade International 5728
272 Countervailing Power 8176
273 Cover Position 8043
274 Creaming Pricing Strategy 6514
275 Creative Strategy 11509
276 Creatives 23964
277 Cross Border Strategic Alliance 13259
278 Cross Branding 10663
279 Cross Merchandising 5820
280 Cross Selling 6234
281 Cross Subsidization 6092
282 Cultural Dimensions Hofstede 7553
283 Cultural Empathy 6396
284 Cultural Environment 47357
285 Cultural Marketing 16463
286 Custom Marketing 8256
287 Customer 37108
288 Customer After Sales Service 5015
289 Customer Based Brand Equity (CBBE) Model 12712
290 Customer Database 28048
291 Customer Driven 7174
292 Customer Equity 20716
293 Customer Expectations 35534
294 Customer Incentives 5065
295 Customer Intimacy 12900
296 Customer Lifetime Value (CLV) 9591
297 Customer Loyalty 17877
298 Customer Loyalty Ladder 47339
299 Customer Mix 20074
300 Customer Order 8114
 
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