1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54614
202 Competitive Markets 8605
203 Competitive Parity 19172
204 Competitive Position 27632
205 Competitive Position Tactics Chart 8510
206 Competitive Product 12376
207 Competitive Scope 37542
208 Competitive Strategy 108758
209 Competitive Structure 13457
210 Competitor 28030
211 Competitor Analysis 6836
212 Complementary Demand 21353
213 Complementary Product 17201
214 Complementary Product Pricing 17769
215 Complementary Services 24204
216 Complex Buying 27236
217 Components of Internal Analysis 18057
218 Computer Assisted Interviewing (CAI) 6292
219 Concentrated Industry 19044
220 Concentrated Marketing 11149
221 Concentrated Strategy 9767
222 Concentration Strategy 19926
223 Concept Development 29992
224 Concept Evaluation 13149
225 Concept Selling 16197
226 Concept Statement 10860
227 Concession Close 9163
228 Confirmatory Questions 8579
229 Consultative Selling 8981
230 Consumer Analysis 45463
231 Consumer Behaviour 22571
232 Consumer Buying Behaviour 43579
233 Consumer Knowledge 14966
234 Consumer Market 49811
235 Consumer Non-Durables 13968
236 Consumer Oriented Marketing 28856
237 Consumer Profiling 9976
238 Consumer Relations 16052
239 Consumer Research 23006
240 Consumerism 34680
241 Content Marketing 23127
242 Contest 8083
243 Continuous Advertising 14393
244 Contraction Defense 20814
245 Contractual VMS 23527
246 Contribution Pricing 19749
247 Convenience Goods 15852
248 Convenience Product 32979
249 Convenience Store 25930
250 Conventional Distribution 34234
251 Cooperative Advertising 14004
252 Cooperative Marketing 38493
253 Cooperative Strategies 17455
254 Copy Research 13578
255 Copy Testing 5871
256 Copy-Fitting 7857
257 Core Benefit Proposition 19679
258 Core Competence (Prahalad Hamel) 8528
259 Core Product 24328
260 Corporate Advertising 18579
261 Corporate Branding 6196
262 Corporate Hospitality 9601
263 Corporate Identity 11299
264 Corporate Umbrella 6972
265 Corrective Advertising 10711
266 Cost based Pricing 61182
267 Cost Leadership 8699
268 Cost Per Point 7191
269 Cost Per Rating Point (CPRP) 28414
270 Counter Advertising 7809
271 Counteroffensive Defense 23283
272 Countertrade International 6990
273 Countervailing Power 10034
274 Cover Position 10406
275 Creaming Pricing Strategy 8475
276 Creative Strategy 13325
277 Creatives 27741
278 Cross Border Strategic Alliance 14593
279 Cross Branding 12799
280 Cross Merchandising 7471
281 Cross Selling 7791
282 Cross Subsidization 7498
283 Cultural Dimensions Hofstede 9085
284 Cultural Empathy 7912
285 Cultural Environment 61647
286 Cultural Marketing 19140
287 Custom Marketing 9876
288 Customer 53009
289 Customer After Sales Service 6128
290 Customer Based Brand Equity (CBBE) Model 23828
291 Customer Database 31487
292 Customer Driven 8611
293 Customer Equity 22848
294 Customer Expectations 39656
295 Customer Incentives 6094
296 Customer Intimacy 14487
297 Customer Lifetime Value (CLV) 16915
298 Customer Loyalty 21530
299 Customer Loyalty Ladder 52770
300 Customer Mix 23952
 
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