1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 52764
202 Competitive Markets 7819
203 Competitive Parity 17761
204 Competitive Position 26518
205 Competitive Position Tactics Chart 7969
206 Competitive Product 11568
207 Competitive Scope 36041
208 Competitive Strategy 105411
209 Competitive Structure 12578
210 Competitor 23022
211 Competitor Analysis 6198
212 Complementary Demand 19756
213 Complementary Product 16077
214 Complementary Product Pricing 16600
215 Complementary Services 22147
216 Complex Buying 25451
217 Components of Internal Analysis 17198
218 Computer Assisted Interviewing (CAI) 5588
219 Concentrated Industry 18276
220 Concentrated Marketing 10343
221 Concentrated Strategy 9060
222 Concentration Strategy 19108
223 Concept Development 28808
224 Concept Evaluation 12082
225 Concept Selling 15358
226 Concept Statement 10233
227 Concession Close 8653
228 Confirmatory Questions 7981
229 Consultative Selling 8359
230 Consumer Analysis 44155
231 Consumer Behaviour 20379
232 Consumer Buying Behaviour 39571
233 Consumer Knowledge 14050
234 Consumer Market 47237
235 Consumer Non-Durables 13199
236 Consumer Oriented Marketing 27404
237 Consumer Profiling 9371
238 Consumer Relations 14994
239 Consumer Research 22108
240 Consumerism 33686
241 Content Marketing 18181
242 Contest 7097
243 Continuous Advertising 13448
244 Contraction Defense 20017
245 Contractual VMS 22500
246 Contribution Pricing 17998
247 Convenience Goods 14250
248 Convenience Product 31489
249 Convenience Store 21748
250 Conventional Distribution 32732
251 Cooperative Advertising 13072
252 Cooperative Marketing 36535
253 Cooperative Strategies 16289
254 Copy Research 12749
255 Copy Testing 5266
256 Copy-Fitting 7272
257 Core Benefit Proposition 18786
258 Core Competence (Prahalad Hamel) 7323
259 Core Product 22977
260 Corporate Advertising 17669
261 Corporate Branding 5404
262 Corporate Hospitality 8695
263 Corporate Identity 10299
264 Corporate Umbrella 6235
265 Corrective Advertising 9831
266 Cost based Pricing 59641
267 Cost Leadership 8065
268 Cost Per Point 6525
269 Cost Per Rating Point (CPRP) 26203
270 Counter Advertising 7196
271 Counteroffensive Defense 22447
272 Countertrade International 6338
273 Countervailing Power 9261
274 Cover Position 9453
275 Creaming Pricing Strategy 7675
276 Creative Strategy 12441
277 Creatives 26574
278 Cross Border Strategic Alliance 13944
279 Cross Branding 11772
280 Cross Merchandising 6778
281 Cross Selling 7029
282 Cross Subsidization 6901
283 Cultural Dimensions Hofstede 8313
284 Cultural Empathy 7313
285 Cultural Environment 57680
286 Cultural Marketing 18021
287 Custom Marketing 9180
288 Customer 46714
289 Customer After Sales Service 5499
290 Customer Based Brand Equity (CBBE) Model 19293
291 Customer Database 30136
292 Customer Driven 7951
293 Customer Equity 21995
294 Customer Expectations 38249
295 Customer Incentives 5609
296 Customer Intimacy 13792
297 Customer Lifetime Value (CLV) 13613
298 Customer Loyalty 20183
299 Customer Loyalty Ladder 51259
300 Customer Mix 22685
 
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