1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 55009
202 Competitive Markets 8838
203 Competitive Parity 19567
204 Competitive Position 27934
205 Competitive Position Tactics Chart 8693
206 Competitive Product 12587
207 Competitive Scope 37940
208 Competitive Strategy 109666
209 Competitive Structure 13693
210 Competitor 28981
211 Competitor Analysis 7027
212 Complementary Demand 21818
213 Complementary Product 17553
214 Complementary Product Pricing 18038
215 Complementary Services 24755
216 Complex Buying 27755
217 Components of Internal Analysis 18328
218 Computer Assisted Interviewing (CAI) 6485
219 Concentrated Industry 19294
220 Concentrated Marketing 11383
221 Concentrated Strategy 10005
222 Concentration Strategy 20174
223 Concept Development 30349
224 Concept Evaluation 13451
225 Concept Selling 16414
226 Concept Statement 11086
227 Concession Close 9352
228 Confirmatory Questions 8756
229 Consultative Selling 9181
230 Consumer Analysis 45844
231 Consumer Behaviour 23122
232 Consumer Buying Behaviour 44734
233 Consumer Knowledge 15261
234 Consumer Market 50531
235 Consumer Non-Durables 14270
236 Consumer Oriented Marketing 29308
237 Consumer Profiling 10162
238 Consumer Relations 16419
239 Consumer Research 23301
240 Consumerism 34968
241 Content Marketing 24369
242 Contest 8408
243 Continuous Advertising 14667
244 Contraction Defense 21057
245 Contractual VMS 23857
246 Contribution Pricing 20159
247 Convenience Goods 16232
248 Convenience Product 33557
249 Convenience Store 27834
250 Conventional Distribution 34643
251 Cooperative Advertising 14309
252 Cooperative Marketing 39021
253 Cooperative Strategies 17766
254 Copy Research 13809
255 Copy Testing 6070
256 Copy-Fitting 8034
257 Core Benefit Proposition 19957
258 Core Competence (Prahalad Hamel) 8932
259 Core Product 24768
260 Corporate Advertising 18846
261 Corporate Branding 6413
262 Corporate Hospitality 9874
263 Corporate Identity 11590
264 Corporate Umbrella 7196
265 Corrective Advertising 10952
266 Cost based Pricing 61703
267 Cost Leadership 8908
268 Cost Per Point 7426
269 Cost Per Rating Point (CPRP) 29081
270 Counter Advertising 8013
271 Counteroffensive Defense 23539
272 Countertrade International 7193
273 Countervailing Power 10238
274 Cover Position 10750
275 Creaming Pricing Strategy 8752
276 Creative Strategy 13616
277 Creatives 28131
278 Cross Border Strategic Alliance 14783
279 Cross Branding 13037
280 Cross Merchandising 7725
281 Cross Selling 8066
282 Cross Subsidization 7674
283 Cultural Dimensions Hofstede 9368
284 Cultural Empathy 8060
285 Cultural Environment 62736
286 Cultural Marketing 19460
287 Custom Marketing 10189
288 Customer 54699
289 Customer After Sales Service 6299
290 Customer Based Brand Equity (CBBE) Model 25259
291 Customer Database 31933
292 Customer Driven 8790
293 Customer Equity 23101
294 Customer Expectations 40069
295 Customer Incentives 6251
296 Customer Intimacy 14721
297 Customer Lifetime Value (CLV) 17915
298 Customer Loyalty 21990
299 Customer Loyalty Ladder 53331
300 Customer Mix 24287
 
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