1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 54057
202 Competitive Markets 8303
203 Competitive Parity 18731
204 Competitive Position 27299
205 Competitive Position Tactics Chart 8307
206 Competitive Product 12123
207 Competitive Scope 37007
208 Competitive Strategy 107809
209 Competitive Structure 13165
210 Competitor 26302
211 Competitor Analysis 6633
212 Complementary Demand 20691
213 Complementary Product 16850
214 Complementary Product Pricing 17388
215 Complementary Services 23643
216 Complex Buying 26503
217 Components of Internal Analysis 17734
218 Computer Assisted Interviewing (CAI) 6068
219 Concentrated Industry 18770
220 Concentrated Marketing 10821
221 Concentrated Strategy 9497
222 Concentration Strategy 19614
223 Concept Development 29552
224 Concept Evaluation 12784
225 Concept Selling 15920
226 Concept Statement 10647
227 Concession Close 8989
228 Confirmatory Questions 8382
229 Consultative Selling 8757
230 Consumer Analysis 44999
231 Consumer Behaviour 21872
232 Consumer Buying Behaviour 42243
233 Consumer Knowledge 14616
234 Consumer Market 48927
235 Consumer Non-Durables 13702
236 Consumer Oriented Marketing 28378
237 Consumer Profiling 9760
238 Consumer Relations 15686
239 Consumer Research 22676
240 Consumerism 34386
241 Content Marketing 21336
242 Contest 7716
243 Continuous Advertising 14050
244 Contraction Defense 20487
245 Contractual VMS 23147
246 Contribution Pricing 18887
247 Convenience Goods 15328
248 Convenience Product 32421
249 Convenience Store 23690
250 Conventional Distribution 33705
251 Cooperative Advertising 13712
252 Cooperative Marketing 37920
253 Cooperative Strategies 17035
254 Copy Research 13267
255 Copy Testing 5604
256 Copy-Fitting 7653
257 Core Benefit Proposition 19345
258 Core Competence (Prahalad Hamel) 8008
259 Core Product 23873
260 Corporate Advertising 18263
261 Corporate Branding 5938
262 Corporate Hospitality 9295
263 Corporate Identity 10894
264 Corporate Umbrella 6707
265 Corrective Advertising 10405
266 Cost based Pricing 60651
267 Cost Leadership 8471
268 Cost Per Point 6949
269 Cost Per Rating Point (CPRP) 27466
270 Counter Advertising 7596
271 Counteroffensive Defense 22968
272 Countertrade International 6750
273 Countervailing Power 9777
274 Cover Position 10000
275 Creaming Pricing Strategy 8185
276 Creative Strategy 13003
277 Creatives 27335
278 Cross Border Strategic Alliance 14371
279 Cross Branding 12482
280 Cross Merchandising 7205
281 Cross Selling 7550
282 Cross Subsidization 7292
283 Cultural Dimensions Hofstede 8836
284 Cultural Empathy 7707
285 Cultural Environment 60153
286 Cultural Marketing 18727
287 Custom Marketing 9617
288 Customer 50955
289 Customer After Sales Service 5888
290 Customer Based Brand Equity (CBBE) Model 22264
291 Customer Database 31068
292 Customer Driven 8395
293 Customer Equity 22520
294 Customer Expectations 39314
295 Customer Incentives 5908
296 Customer Intimacy 14226
297 Customer Lifetime Value (CLV) 15932
298 Customer Loyalty 21079
299 Customer Loyalty Ladder 52185
300 Customer Mix 23532
 
Page 3 of 11