1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54480
202 Competitive Markets 8530
203 Competitive Parity 19049
204 Competitive Position 27549
205 Competitive Position Tactics Chart 8448
206 Competitive Product 12313
207 Competitive Scope 37398
208 Competitive Strategy 108498
209 Competitive Structure 13373
210 Competitor 27559
211 Competitor Analysis 6783
212 Complementary Demand 21178
213 Complementary Product 17110
214 Complementary Product Pricing 17684
215 Complementary Services 24041
216 Complex Buying 27039
217 Components of Internal Analysis 17967
218 Computer Assisted Interviewing (CAI) 6228
219 Concentrated Industry 18960
220 Concentrated Marketing 11042
221 Concentrated Strategy 9693
222 Concentration Strategy 19830
223 Concept Development 29880
224 Concept Evaluation 13054
225 Concept Selling 16133
226 Concept Statement 10804
227 Concession Close 9121
228 Confirmatory Questions 8521
229 Consultative Selling 8923
230 Consumer Analysis 45327
231 Consumer Behaviour 22416
232 Consumer Buying Behaviour 43235
233 Consumer Knowledge 14881
234 Consumer Market 49562
235 Consumer Non-Durables 13887
236 Consumer Oriented Marketing 28717
237 Consumer Profiling 9918
238 Consumer Relations 15949
239 Consumer Research 22898
240 Consumerism 34599
241 Content Marketing 22627
242 Contest 7975
243 Continuous Advertising 14286
244 Contraction Defense 20716
245 Contractual VMS 23418
246 Contribution Pricing 19619
247 Convenience Goods 15708
248 Convenience Product 32833
249 Convenience Store 25199
250 Conventional Distribution 34072
251 Cooperative Advertising 13913
252 Cooperative Marketing 38334
253 Cooperative Strategies 17342
254 Copy Research 13505
255 Copy Testing 5788
256 Copy-Fitting 7804
257 Core Benefit Proposition 19580
258 Core Competence (Prahalad Hamel) 8414
259 Core Product 24207
260 Corporate Advertising 18480
261 Corporate Branding 6132
262 Corporate Hospitality 9513
263 Corporate Identity 11163
264 Corporate Umbrella 6887
265 Corrective Advertising 10636
266 Cost based Pricing 61010
267 Cost Leadership 8631
268 Cost Per Point 7116
269 Cost Per Rating Point (CPRP) 28123
270 Counter Advertising 7739
271 Counteroffensive Defense 23200
272 Countertrade International 6927
273 Countervailing Power 9973
274 Cover Position 10287
275 Creaming Pricing Strategy 8383
276 Creative Strategy 13232
277 Creatives 27621
278 Cross Border Strategic Alliance 14526
279 Cross Branding 12703
280 Cross Merchandising 7381
281 Cross Selling 7722
282 Cross Subsidization 7428
283 Cultural Dimensions Hofstede 9004
284 Cultural Empathy 7860
285 Cultural Environment 61200
286 Cultural Marketing 19019
287 Custom Marketing 9796
288 Customer 52426
289 Customer After Sales Service 6064
290 Customer Based Brand Equity (CBBE) Model 23398
291 Customer Database 31365
292 Customer Driven 8558
293 Customer Equity 22757
294 Customer Expectations 39547
295 Customer Incentives 6047
296 Customer Intimacy 14427
297 Customer Lifetime Value (CLV) 16640
298 Customer Loyalty 21386
299 Customer Loyalty Ladder 52615
300 Customer Mix 23818
 
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