1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54592
202 Competitive Markets 8590
203 Competitive Parity 19146
204 Competitive Position 27616
205 Competitive Position Tactics Chart 8492
206 Competitive Product 12366
207 Competitive Scope 37509
208 Competitive Strategy 108696
209 Competitive Structure 13437
210 Competitor 27936
211 Competitor Analysis 6825
212 Complementary Demand 21313
213 Complementary Product 17188
214 Complementary Product Pricing 17754
215 Complementary Services 24170
216 Complex Buying 27193
217 Components of Internal Analysis 18039
218 Computer Assisted Interviewing (CAI) 6283
219 Concentrated Industry 19031
220 Concentrated Marketing 11128
221 Concentrated Strategy 9755
222 Concentration Strategy 19909
223 Concept Development 29962
224 Concept Evaluation 13129
225 Concept Selling 16187
226 Concept Statement 10851
227 Concession Close 9152
228 Confirmatory Questions 8571
229 Consultative Selling 8973
230 Consumer Analysis 45433
231 Consumer Behaviour 22540
232 Consumer Buying Behaviour 43489
233 Consumer Knowledge 14946
234 Consumer Market 49760
235 Consumer Non-Durables 13948
236 Consumer Oriented Marketing 28826
237 Consumer Profiling 9965
238 Consumer Relations 16026
239 Consumer Research 22966
240 Consumerism 34661
241 Content Marketing 23017
242 Contest 8052
243 Continuous Advertising 14377
244 Contraction Defense 20796
245 Contractual VMS 23509
246 Contribution Pricing 19727
247 Convenience Goods 15818
248 Convenience Product 32949
249 Convenience Store 25784
250 Conventional Distribution 34198
251 Cooperative Advertising 13983
252 Cooperative Marketing 38462
253 Cooperative Strategies 17432
254 Copy Research 13565
255 Copy Testing 5857
256 Copy-Fitting 7849
257 Core Benefit Proposition 19658
258 Core Competence (Prahalad Hamel) 8504
259 Core Product 24299
260 Corporate Advertising 18554
261 Corporate Branding 6185
262 Corporate Hospitality 9582
263 Corporate Identity 11272
264 Corporate Umbrella 6958
265 Corrective Advertising 10694
266 Cost based Pricing 61148
267 Cost Leadership 8686
268 Cost Per Point 7176
269 Cost Per Rating Point (CPRP) 28350
270 Counter Advertising 7796
271 Counteroffensive Defense 23266
272 Countertrade International 6979
273 Countervailing Power 10025
274 Cover Position 10382
275 Creaming Pricing Strategy 8462
276 Creative Strategy 13310
277 Creatives 27716
278 Cross Border Strategic Alliance 14580
279 Cross Branding 12781
280 Cross Merchandising 7454
281 Cross Selling 7779
282 Cross Subsidization 7486
283 Cultural Dimensions Hofstede 9066
284 Cultural Empathy 7898
285 Cultural Environment 61551
286 Cultural Marketing 19120
287 Custom Marketing 9859
288 Customer 52876
289 Customer After Sales Service 6120
290 Customer Based Brand Equity (CBBE) Model 23739
291 Customer Database 31462
292 Customer Driven 8604
293 Customer Equity 22832
294 Customer Expectations 39634
295 Customer Incentives 6082
296 Customer Intimacy 14475
297 Customer Lifetime Value (CLV) 16858
298 Customer Loyalty 21501
299 Customer Loyalty Ladder 52737
300 Customer Mix 23922
 
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