1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 50988
202 Competitive Markets 7476
203 Competitive Parity 16793
204 Competitive Position 25787
205 Competitive Position Tactics Chart 7689
206 Competitive Product 11150
207 Competitive Scope 34641
208 Competitive Strategy 103077
209 Competitive Structure 11938
210 Competitor 20337
211 Competitor Analysis 5948
212 Complementary Demand 18636
213 Complementary Product 15429
214 Complementary Product Pricing 15799
215 Complementary Services 20231
216 Complex Buying 24147
217 Components of Internal Analysis 16653
218 Computer Assisted Interviewing (CAI) 5134
219 Concentrated Industry 17697
220 Concentrated Marketing 10004
221 Concentrated Strategy 8789
222 Concentration Strategy 18596
223 Concept Development 28206
224 Concept Evaluation 11220
225 Concept Selling 14938
226 Concept Statement 9925
227 Concession Close 8331
228 Confirmatory Questions 7558
229 Consultative Selling 8116
230 Consumer Analysis 43173
231 Consumer Behaviour 19048
232 Consumer Buying Behaviour 36415
233 Consumer Knowledge 13598
234 Consumer Market 44692
235 Consumer Non-Durables 12828
236 Consumer Oriented Marketing 26195
237 Consumer Profiling 9123
238 Consumer Relations 14261
239 Consumer Research 21614
240 Consumerism 33135
241 Content Marketing 15485
242 Contest 6624
243 Continuous Advertising 12811
244 Contraction Defense 19425
245 Contractual VMS 21808
246 Contribution Pricing 16800
247 Convenience Goods 13594
248 Convenience Product 30838
249 Convenience Store 20658
250 Conventional Distribution 31501
251 Cooperative Advertising 12541
252 Cooperative Marketing 34914
253 Cooperative Strategies 15305
254 Copy Research 12235
255 Copy Testing 5066
256 Copy-Fitting 6904
257 Core Benefit Proposition 18291
258 Core Competence (Prahalad Hamel) 6813
259 Core Product 22121
260 Corporate Advertising 17087
261 Corporate Branding 5072
262 Corporate Hospitality 8149
263 Corporate Identity 9922
264 Corporate Umbrella 5828
265 Corrective Advertising 9445
266 Cost based Pricing 58582
267 Cost Leadership 7733
268 Cost Per Point 6168
269 Cost Per Rating Point (CPRP) 24673
270 Counter Advertising 6778
271 Counteroffensive Defense 21751
272 Countertrade International 6060
273 Countervailing Power 8809
274 Cover Position 8818
275 Creaming Pricing Strategy 7183
276 Creative Strategy 12051
277 Creatives 25610
278 Cross Border Strategic Alliance 13628
279 Cross Branding 11297
280 Cross Merchandising 6347
281 Cross Selling 6672
282 Cross Subsidization 6495
283 Cultural Dimensions Hofstede 7982
284 Cultural Empathy 6912
285 Cultural Environment 53857
286 Cultural Marketing 17456
287 Custom Marketing 8796
288 Customer 42760
289 Customer After Sales Service 5306
290 Customer Based Brand Equity (CBBE) Model 16308
291 Customer Database 29441
292 Customer Driven 7625
293 Customer Equity 21496
294 Customer Expectations 37188
295 Customer Incentives 5383
296 Customer Intimacy 13460
297 Customer Lifetime Value (CLV) 11069
298 Customer Loyalty 19355
299 Customer Loyalty Ladder 49725
300 Customer Mix 21596
 
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