1. Concepts

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Markets 6470
202 Competitive Parity 12065
203 Competitive Position 22171
204 Competitive Position Tactics Chart 6790
205 Competitive Product 9775
206 Competitive Scope 30343
207 Competitive Strategy 91715
208 Competitive Structure 9124
209 Competitor 16382
210 Competitor Analysis 5298
211 Complementary Demand 14873
212 Complementary Product 13755
213 Complementary Product Pricing 12930
214 Complementary Services 15391
215 Complex Buying 17357
216 Components of Internal Analysis 14674
217 Computer Assisted Interviewing (CAI) 3287
218 Concentrated Industry 14529
219 Concentrated Marketing 9072
220 Concentrated Strategy 8214
221 Concentration Strategy 17149
222 Concept Development 25162
223 Concept Evaluation 7627
224 Concept Selling 13621
225 Concept Statement 9025
226 Concession Close 7181
227 Confirmatory Questions 6377
228 Consultative Selling 7068
229 Consumer Analysis 36600
230 Consumer Behaviour 14113
231 Consumer Buying Behaviour 27841
232 Consumer Knowledge 11275
233 Consumer Market 37536
234 Consumer Non-Durables 11534
235 Consumer Oriented Marketing 20458
236 Consumer Profiling 8319
237 Consumer Relations 10773
238 Consumer Research 19997
239 Consumerism 31466
240 Content Marketing 7592
241 Contest 4587
242 Continuous Advertising 11055
243 Contraction Defense 16467
244 Contractual VMS 18599
245 Contribution Pricing 14029
246 Convenience Goods 11551
247 Convenience Product 29097
248 Convenience Store 14489
249 Conventional Distribution 27515
250 Cooperative Advertising 10832
251 Cooperative Marketing 25305
252 Cooperative Strategies 12272
253 Copy Research 9405
254 Copy Testing 4320
255 Copy-Fitting 5680
256 Core Benefit Proposition 16553
257 Core Competence (Prahalad Hamel) 5743
258 Core Product 19885
259 Corporate Advertising 13426
260 Corporate Branding 4417
261 Corporate Hospitality 6499
262 Corporate Identity 9015
263 Corporate Umbrella 5015
264 Corrective Advertising 7731
265 Cost based Pricing 55221
266 Cost Leadership 6922
267 Cost Per Point 5187
268 Cost Per Rating Point (CPRP) 19116
269 Counter Advertising 5175
270 Counteroffensive Defense 18778
271 Countertrade International 5505
272 Countervailing Power 7203
273 Cover Position 6969
274 Creaming Pricing Strategy 5687
275 Creative Strategy 10742
276 Creatives 21342
277 Cross Border Strategic Alliance 12953
278 Cross Branding 9909
279 Cross Merchandising 5267
280 Cross Selling 5906
281 Cross Subsidization 5729
282 Cultural Dimensions Hofstede 7024
283 Cultural Empathy 5920
284 Cultural Environment 37781
285 Cultural Marketing 14611
286 Custom Marketing 7456
287 Customer 28185
288 Customer After Sales Service 4770
289 Customer Based Brand Equity (CBBE) Model 6511
290 Customer Database 25377
291 Customer Driven 6651
292 Customer Equity 19984
293 Customer Expectations 31688
294 Customer Incentives 4687
295 Customer Intimacy 12214
296 Customer Lifetime Value (CLV) 8281
297 Customer Loyalty 15633
298 Customer Loyalty Ladder 42376
299 Customer Mix 17884
300 Customer Order 6972
 
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