1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54629
202 Competitive Markets 8616
203 Competitive Parity 19184
204 Competitive Position 27645
205 Competitive Position Tactics Chart 8515
206 Competitive Product 12382
207 Competitive Scope 37556
208 Competitive Strategy 108793
209 Competitive Structure 13462
210 Competitor 28107
211 Competitor Analysis 6841
212 Complementary Demand 21376
213 Complementary Product 17218
214 Complementary Product Pricing 17782
215 Complementary Services 24222
216 Complex Buying 27264
217 Components of Internal Analysis 18065
218 Computer Assisted Interviewing (CAI) 6300
219 Concentrated Industry 19052
220 Concentrated Marketing 11155
221 Concentrated Strategy 9779
222 Concentration Strategy 19935
223 Concept Development 30007
224 Concept Evaluation 13157
225 Concept Selling 16206
226 Concept Statement 10872
227 Concession Close 9166
228 Confirmatory Questions 8586
229 Consultative Selling 8987
230 Consumer Analysis 45481
231 Consumer Behaviour 22600
232 Consumer Buying Behaviour 43632
233 Consumer Knowledge 14975
234 Consumer Market 49845
235 Consumer Non-Durables 13978
236 Consumer Oriented Marketing 28878
237 Consumer Profiling 9982
238 Consumer Relations 16061
239 Consumer Research 23020
240 Consumerism 34686
241 Content Marketing 23200
242 Contest 8100
243 Continuous Advertising 14406
244 Contraction Defense 20820
245 Contractual VMS 23545
246 Contribution Pricing 19768
247 Convenience Goods 15867
248 Convenience Product 33003
249 Convenience Store 26031
250 Conventional Distribution 34259
251 Cooperative Advertising 14012
252 Cooperative Marketing 38521
253 Cooperative Strategies 17473
254 Copy Research 13589
255 Copy Testing 5881
256 Copy-Fitting 7863
257 Core Benefit Proposition 19687
258 Core Competence (Prahalad Hamel) 8549
259 Core Product 24349
260 Corporate Advertising 18591
261 Corporate Branding 6201
262 Corporate Hospitality 9614
263 Corporate Identity 11322
264 Corporate Umbrella 6982
265 Corrective Advertising 10723
266 Cost based Pricing 61203
267 Cost Leadership 8711
268 Cost Per Point 7199
269 Cost Per Rating Point (CPRP) 28447
270 Counter Advertising 7821
271 Counteroffensive Defense 23293
272 Countertrade International 7000
273 Countervailing Power 10040
274 Cover Position 10419
275 Creaming Pricing Strategy 8486
276 Creative Strategy 13343
277 Creatives 27753
278 Cross Border Strategic Alliance 14601
279 Cross Branding 12812
280 Cross Merchandising 7480
281 Cross Selling 7800
282 Cross Subsidization 7503
283 Cultural Dimensions Hofstede 9091
284 Cultural Empathy 7916
285 Cultural Environment 61708
286 Cultural Marketing 19150
287 Custom Marketing 9886
288 Customer 53095
289 Customer After Sales Service 6136
290 Customer Based Brand Equity (CBBE) Model 23896
291 Customer Database 31504
292 Customer Driven 8620
293 Customer Equity 22860
294 Customer Expectations 39669
295 Customer Incentives 6100
296 Customer Intimacy 14494
297 Customer Lifetime Value (CLV) 16948
298 Customer Loyalty 21541
299 Customer Loyalty Ladder 52791
300 Customer Mix 23965
 
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