1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54497
202 Competitive Markets 8537
203 Competitive Parity 19066
204 Competitive Position 27561
205 Competitive Position Tactics Chart 8454
206 Competitive Product 12320
207 Competitive Scope 37416
208 Competitive Strategy 108537
209 Competitive Structure 13383
210 Competitor 27641
211 Competitor Analysis 6788
212 Complementary Demand 21200
213 Complementary Product 17121
214 Complementary Product Pricing 17694
215 Complementary Services 24058
216 Complex Buying 27065
217 Components of Internal Analysis 17978
218 Computer Assisted Interviewing (CAI) 6238
219 Concentrated Industry 18976
220 Concentrated Marketing 11057
221 Concentrated Strategy 9704
222 Concentration Strategy 19842
223 Concept Development 29892
224 Concept Evaluation 13064
225 Concept Selling 16141
226 Concept Statement 10811
227 Concession Close 9126
228 Confirmatory Questions 8529
229 Consultative Selling 8931
230 Consumer Analysis 45341
231 Consumer Behaviour 22445
232 Consumer Buying Behaviour 43289
233 Consumer Knowledge 14890
234 Consumer Market 49605
235 Consumer Non-Durables 13899
236 Consumer Oriented Marketing 28734
237 Consumer Profiling 9927
238 Consumer Relations 15961
239 Consumer Research 22908
240 Consumerism 34610
241 Content Marketing 22700
242 Contest 7985
243 Continuous Advertising 14303
244 Contraction Defense 20731
245 Contractual VMS 23434
246 Contribution Pricing 19632
247 Convenience Goods 15725
248 Convenience Product 32850
249 Convenience Store 25302
250 Conventional Distribution 34099
251 Cooperative Advertising 13924
252 Cooperative Marketing 38360
253 Cooperative Strategies 17359
254 Copy Research 13518
255 Copy Testing 5798
256 Copy-Fitting 7813
257 Core Benefit Proposition 19589
258 Core Competence (Prahalad Hamel) 8435
259 Core Product 24222
260 Corporate Advertising 18492
261 Corporate Branding 6139
262 Corporate Hospitality 9525
263 Corporate Identity 11179
264 Corporate Umbrella 6899
265 Corrective Advertising 10649
266 Cost based Pricing 61033
267 Cost Leadership 8638
268 Cost Per Point 7125
269 Cost Per Rating Point (CPRP) 28150
270 Counter Advertising 7751
271 Counteroffensive Defense 23213
272 Countertrade International 6937
273 Countervailing Power 9985
274 Cover Position 10300
275 Creaming Pricing Strategy 8396
276 Creative Strategy 13245
277 Creatives 27633
278 Cross Border Strategic Alliance 14536
279 Cross Branding 12715
280 Cross Merchandising 7391
281 Cross Selling 7727
282 Cross Subsidization 7434
283 Cultural Dimensions Hofstede 9013
284 Cultural Empathy 7867
285 Cultural Environment 61249
286 Cultural Marketing 19040
287 Custom Marketing 9807
288 Customer 52497
289 Customer After Sales Service 6074
290 Customer Based Brand Equity (CBBE) Model 23459
291 Customer Database 31382
292 Customer Driven 8568
293 Customer Equity 22771
294 Customer Expectations 39566
295 Customer Incentives 6052
296 Customer Intimacy 14437
297 Customer Lifetime Value (CLV) 16676
298 Customer Loyalty 21405
299 Customer Loyalty Ladder 52639
300 Customer Mix 23837
 
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