1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 54945
202 Competitive Markets 8807
203 Competitive Parity 19502
204 Competitive Position 27892
205 Competitive Position Tactics Chart 8666
206 Competitive Product 12560
207 Competitive Scope 37861
208 Competitive Strategy 109534
209 Competitive Structure 13655
210 Competitor 28869
211 Competitor Analysis 6996
212 Complementary Demand 21745
213 Complementary Product 17509
214 Complementary Product Pricing 17996
215 Complementary Services 24674
216 Complex Buying 27657
217 Components of Internal Analysis 18287
218 Computer Assisted Interviewing (CAI) 6461
219 Concentrated Industry 19261
220 Concentrated Marketing 11348
221 Concentrated Strategy 9967
222 Concentration Strategy 20143
223 Concept Development 30296
224 Concept Evaluation 13399
225 Concept Selling 16383
226 Concept Statement 11035
227 Concession Close 9317
228 Confirmatory Questions 8725
229 Consultative Selling 9152
230 Consumer Analysis 45781
231 Consumer Behaviour 23018
232 Consumer Buying Behaviour 44575
233 Consumer Knowledge 15214
234 Consumer Market 50414
235 Consumer Non-Durables 14232
236 Consumer Oriented Marketing 29255
237 Consumer Profiling 10133
238 Consumer Relations 16370
239 Consumer Research 23262
240 Consumerism 34909
241 Content Marketing 24138
242 Contest 8365
243 Continuous Advertising 14623
244 Contraction Defense 21013
245 Contractual VMS 23821
246 Contribution Pricing 20079
247 Convenience Goods 16170
248 Convenience Product 33470
249 Convenience Store 27640
250 Conventional Distribution 34590
251 Cooperative Advertising 14233
252 Cooperative Marketing 38952
253 Cooperative Strategies 17721
254 Copy Research 13777
255 Copy Testing 6036
256 Copy-Fitting 7999
257 Core Benefit Proposition 19909
258 Core Competence (Prahalad Hamel) 8877
259 Core Product 24698
260 Corporate Advertising 18808
261 Corporate Branding 6381
262 Corporate Hospitality 9839
263 Corporate Identity 11546
264 Corporate Umbrella 7167
265 Corrective Advertising 10917
266 Cost based Pricing 61630
267 Cost Leadership 8877
268 Cost Per Point 7390
269 Cost Per Rating Point (CPRP) 28975
270 Counter Advertising 7986
271 Counteroffensive Defense 23501
272 Countertrade International 7161
273 Countervailing Power 10210
274 Cover Position 10691
275 Creaming Pricing Strategy 8715
276 Creative Strategy 13566
277 Creatives 28070
278 Cross Border Strategic Alliance 14754
279 Cross Branding 13009
280 Cross Merchandising 7688
281 Cross Selling 8034
282 Cross Subsidization 7650
283 Cultural Dimensions Hofstede 9332
284 Cultural Empathy 8041
285 Cultural Environment 62592
286 Cultural Marketing 19417
287 Custom Marketing 10147
288 Customer 54444
289 Customer After Sales Service 6274
290 Customer Based Brand Equity (CBBE) Model 25051
291 Customer Database 31882
292 Customer Driven 8769
293 Customer Equity 23063
294 Customer Expectations 40009
295 Customer Incentives 6227
296 Customer Intimacy 14680
297 Customer Lifetime Value (CLV) 17755
298 Customer Loyalty 21948
299 Customer Loyalty Ladder 53256
300 Customer Mix 24231
 
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