1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
201 Competitive Dynamics 51982
202 Competitive Markets 7625
203 Competitive Parity 17252
204 Competitive Position 26184
205 Competitive Position Tactics Chart 7837
206 Competitive Product 11376
207 Competitive Scope 35410
208 Competitive Strategy 104337
209 Competitive Structure 12254
210 Competitor 21773
211 Competitor Analysis 6058
212 Complementary Demand 19226
213 Complementary Product 15777
214 Complementary Product Pricing 16245
215 Complementary Services 21298
216 Complex Buying 24892
217 Components of Internal Analysis 16926
218 Computer Assisted Interviewing (CAI) 5365
219 Concentrated Industry 18009
220 Concentrated Marketing 10165
221 Concentrated Strategy 8903
222 Concentration Strategy 18868
223 Concept Development 28503
224 Concept Evaluation 11691
225 Concept Selling 15090
226 Concept Statement 10078
227 Concession Close 8487
228 Confirmatory Questions 7792
229 Consultative Selling 8246
230 Consumer Analysis 43699
231 Consumer Behaviour 19682
232 Consumer Buying Behaviour 38040
233 Consumer Knowledge 13829
234 Consumer Market 45514
235 Consumer Non-Durables 13024
236 Consumer Oriented Marketing 26930
237 Consumer Profiling 9247
238 Consumer Relations 14670
239 Consumer Research 21872
240 Consumerism 33382
241 Content Marketing 16821
242 Contest 6876
243 Continuous Advertising 13118
244 Contraction Defense 19801
245 Contractual VMS 22203
246 Contribution Pricing 17385
247 Convenience Goods 13913
248 Convenience Product 31156
249 Convenience Store 21256
250 Conventional Distribution 32237
251 Cooperative Advertising 12810
252 Cooperative Marketing 35823
253 Cooperative Strategies 15809
254 Copy Research 12513
255 Copy Testing 5168
256 Copy-Fitting 7085
257 Core Benefit Proposition 18516
258 Core Competence (Prahalad Hamel) 7022
259 Core Product 22594
260 Corporate Advertising 17376
261 Corporate Branding 5214
262 Corporate Hospitality 8433
263 Corporate Identity 10120
264 Corporate Umbrella 6014
265 Corrective Advertising 9648
266 Cost based Pricing 59144
267 Cost Leadership 7905
268 Cost Per Point 6365
269 Cost Per Rating Point (CPRP) 25559
270 Counter Advertising 6979
271 Counteroffensive Defense 22207
272 Countertrade International 6194
273 Countervailing Power 9047
274 Cover Position 9111
275 Creaming Pricing Strategy 7451
276 Creative Strategy 12248
277 Creatives 26173
278 Cross Border Strategic Alliance 13795
279 Cross Branding 11528
280 Cross Merchandising 6542
281 Cross Selling 6817
282 Cross Subsidization 6694
283 Cultural Dimensions Hofstede 8143
284 Cultural Empathy 7095
285 Cultural Environment 55980
286 Cultural Marketing 17725
287 Custom Marketing 8998
288 Customer 44918
289 Customer After Sales Service 5394
290 Customer Based Brand Equity (CBBE) Model 17988
291 Customer Database 29805
292 Customer Driven 7800
293 Customer Equity 21768
294 Customer Expectations 37714
295 Customer Incentives 5491
296 Customer Intimacy 13645
297 Customer Lifetime Value (CLV) 12417
298 Customer Loyalty 19757
299 Customer Loyalty Ladder 50598
300 Customer Mix 22265
 
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