1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 3

Page 3 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
201 Competitive Dynamics 53605
202 Competitive Markets 8093
203 Competitive Parity 18403
204 Competitive Position 26983
205 Competitive Position Tactics Chart 8176
206 Competitive Product 11904
207 Competitive Scope 36692
208 Competitive Strategy 106951
209 Competitive Structure 12956
210 Competitor 24330
211 Competitor Analysis 6465
212 Complementary Demand 20299
213 Complementary Product 16591
214 Complementary Product Pricing 17087
215 Complementary Services 23071
216 Complex Buying 26038
217 Components of Internal Analysis 17512
218 Computer Assisted Interviewing (CAI) 5884
219 Concentrated Industry 18576
220 Concentrated Marketing 10624
221 Concentrated Strategy 9330
222 Concentration Strategy 19434
223 Concept Development 29240
224 Concept Evaluation 12529
225 Concept Selling 15712
226 Concept Statement 10493
227 Concession Close 8890
228 Confirmatory Questions 8235
229 Consultative Selling 8577
230 Consumer Analysis 44711
231 Consumer Behaviour 21270
232 Consumer Buying Behaviour 41128
233 Consumer Knowledge 14381
234 Consumer Market 48327
235 Consumer Non-Durables 13475
236 Consumer Oriented Marketing 28018
237 Consumer Profiling 9598
238 Consumer Relations 15390
239 Consumer Research 22461
240 Consumerism 34156
241 Content Marketing 19993
242 Contest 7470
243 Continuous Advertising 13844
244 Contraction Defense 20289
245 Contractual VMS 22878
246 Contribution Pricing 18592
247 Convenience Goods 15066
248 Convenience Product 32015
249 Convenience Store 22574
250 Conventional Distribution 33379
251 Cooperative Advertising 13487
252 Cooperative Marketing 37386
253 Cooperative Strategies 16775
254 Copy Research 13049
255 Copy Testing 5479
256 Copy-Fitting 7507
257 Core Benefit Proposition 19122
258 Core Competence (Prahalad Hamel) 7777
259 Core Product 23534
260 Corporate Advertising 18041
261 Corporate Branding 5743
262 Corporate Hospitality 9074
263 Corporate Identity 10691
264 Corporate Umbrella 6503
265 Corrective Advertising 10184
266 Cost based Pricing 60285
267 Cost Leadership 8335
268 Cost Per Point 6784
269 Cost Per Rating Point (CPRP) 26827
270 Counter Advertising 7451
271 Counteroffensive Defense 22782
272 Countertrade International 6603
273 Countervailing Power 9583
274 Cover Position 9767
275 Creaming Pricing Strategy 7999
276 Creative Strategy 12745
277 Creatives 27022
278 Cross Border Strategic Alliance 14252
279 Cross Branding 12247
280 Cross Merchandising 7029
281 Cross Selling 7372
282 Cross Subsidization 7182
283 Cultural Dimensions Hofstede 8657
284 Cultural Empathy 7603
285 Cultural Environment 59168
286 Cultural Marketing 18470
287 Custom Marketing 9440
288 Customer 49129
289 Customer After Sales Service 5754
290 Customer Based Brand Equity (CBBE) Model 21101
291 Customer Database 30616
292 Customer Driven 8199
293 Customer Equity 22319
294 Customer Expectations 38977
295 Customer Incentives 5790
296 Customer Intimacy 14050
297 Customer Lifetime Value (CLV) 15145
298 Customer Loyalty 20714
299 Customer Loyalty Ladder 51809
300 Customer Mix 23219
 
Page 3 of 11