1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13328
102 Brand Asset Valuator (BAV) 49990
103 Brand Association 15903
104 Brand Awareness 23256
105 Brand Building 66541
106 Brand Development 26468
107 Brand Development Index (BDI) 27036
108 Brand Equity 73200
109 Brand Essence 15156
110 Brand Identity 11360
111 Brand Image 43967
112 Brand Insistence 12969
113 Brand Knowledge 25964
114 Brand Ladder 30481
115 Brand Licensing 8906
116 Brand Loyalty 34987
117 Brand Management 32168
118 Brand Mapping 11407
119 Brand Mark 12838
120 Brand Messaging 9523
121 Brand Mix 27510
122 Brand Name 5755
123 Brand Penetration 24469
124 Brand Personality 20526
125 Brand Portfolio 16888
126 Brand Promise 23539
127 Brand Recall 25188
128 Brand Recognition 10890
129 Brand Salience 30021
130 Brand Strategy 7162
131 Brand Stretching 15122
132 Brand Valuation 18221
133 Brand Value 24039
134 Brand Variant 12256
135 Branding 18045
136 Break Even Analysis 9698
137 Break Even Point 44710
138 Break Even Pricing 11764
139 Breakthrough 14850
140 Broad environment 26172
141 Broadcast Television 13899
142 Brown Goods 9398
143 Business Assessment Array 10179
144 Business Buyer 19962
145 Business Buyer Behaviour 32898
146 Business Level Cooperative Strategies 30478
147 Business Portfolio 21479
148 Business-To-Government 6741
149 Buyer Behavior 20340
150 Buyer Classification 9134
151 Buying Behavior 17776
152 Buying by Specification 13477
153 Buying Criteria 19665
154 Buying Motives 48017
155 Buying Pattern 37901
156 Buying Structure 5256
157 Buzz Marketing 9994
158 By Product Pricing 81699
159 Bypass Attack Strategy (LeapFrog) 35031
160 C-Level Selling 4775
161 C2B (Consumer to Business) 33766
162 C2C (Consumer-to-Consumer) 21157
163 Canned Presentation 18714
164 Canvas 6116
165 Captive Audience 9976
166 Captive Customer 18221
167 Captive Product Pricing 7046
168 Carryover Effects 12933
169 Cash Rebate 22430
170 Catalog Marketing 26883
171 Category Extension 38666
172 Causal Marketing 5878
173 Causal Research 34899
174 Celebrity Advertising 7959
175 Celebrity Testimonial 12705
176 Channel Distribution 24829
177 Channel Length 23276
178 Channel Levels 61847
179 Channel Marketing 9456
180 Channel Value Proposition 11724
181 Channel-Based Pricing 12656
182 Classified Advertisement 9520
183 Click Only Companies 23081
184 Closing the Sale 16780
185 Cold Canvassing 11083
186 Cold Market 17401
187 Combination Branding 18485
188 Combination Store 13382
189 Commercial Risk 15940
190 Commoditization 8575
191 Communication Adaptation 28524
192 Communication Research 38744
193 Communications Planning 11421
194 Comparative Advertising 6131
195 Comparison Shopping 11502
196 Compensation Plan 22320
197 Competition-Oriented Pricing 13047
198 Competitive Advertising 13116
199 Competitive Analysis 12276
200 Competitive Behavior 18967
 
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