1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 11883
102 Brand Asset Valuator (BAV) 47147
103 Brand Association 14851
104 Brand Awareness 19977
105 Brand Building 60840
106 Brand Development 25001
107 Brand Development Index (BDI) 23781
108 Brand Equity 67647
109 Brand Essence 14212
110 Brand Identity 10330
111 Brand Image 40322
112 Brand Insistence 11711
113 Brand Knowledge 22215
114 Brand Ladder 27385
115 Brand Licensing 8023
116 Brand Loyalty 29215
117 Brand Management 29839
118 Brand Mapping 10337
119 Brand Mark 11873
120 Brand Messaging 8607
121 Brand Mix 25531
122 Brand Name 3046
123 Brand Penetration 21929
124 Brand Personality 18795
125 Brand Portfolio 15411
126 Brand Promise 21671
127 Brand Recall 23409
128 Brand Recognition 9668
129 Brand Salience 29013
130 Brand Strategy 6298
131 Brand Stretching 13753
132 Brand Valuation 16242
133 Brand Value 22374
134 Brand Variant 11091
135 Branding 16636
136 Break Even Analysis 8558
137 Break Even Point 42474
138 Break Even Pricing 10830
139 Breakthrough 13754
140 Broad environment 24677
141 Broadcast Television 11340
142 Brown Goods 8411
143 Business Assessment Array 9390
144 Business Buyer 18560
145 Business Buyer Behaviour 31010
146 Business Level Cooperative Strategies 29372
147 Business Portfolio 19909
148 Business-To-Government 5792
149 Buyer Behavior 19159
150 Buyer Classification 8247
151 Buying Behavior 16364
152 Buying by Specification 12349
153 Buying Criteria 18456
154 Buying Motives 45279
155 Buying Pattern 34903
156 Buying Structure 4341
157 Buzz Marketing 9228
158 By Product Pricing 76486
159 Bypass Attack Strategy (LeapFrog) 32939
160 C-Level Selling 3656
161 C2B (Consumer to Business) 31718
162 C2C (Consumer-to-Consumer) 19823
163 Canned Presentation 16822
164 Canvas 5437
165 Captive Audience 8461
166 Captive Customer 15976
167 Captive Product Pricing 5985
168 Carryover Effects 11698
169 Cash Rebate 20598
170 Catalog Marketing 25505
171 Category Extension 35768
172 Causal Marketing 4594
173 Causal Research 33646
174 Celebrity Advertising 7156
175 Celebrity Testimonial 11603
176 Channel Distribution 22802
177 Channel Length 21551
178 Channel Levels 57486
179 Channel Marketing 8435
180 Channel Value Proposition 10659
181 Channel-Based Pricing 11617
182 Classified Advertisement 8448
183 Click Only Companies 21515
184 Closing the Sale 15486
185 Cold Canvassing 10038
186 Cold Market 15147
187 Combination Branding 16899
188 Combination Store 12101
189 Commercial Risk 14793
190 Commoditization 7510
191 Communication Adaptation 27366
192 Communication Research 36502
193 Communications Planning 10665
194 Comparative Advertising 5218
195 Comparison Shopping 9550
196 Compensation Plan 20992
197 Competition-Oriented Pricing 11454
198 Competitive Advertising 11969
199 Competitive Analysis 11582
200 Competitive Behavior 17427
 
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