1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13161
102 Brand Asset Valuator (BAV) 49506
103 Brand Association 15758
104 Brand Awareness 22890
105 Brand Building 65792
106 Brand Development 26242
107 Brand Development Index (BDI) 26520
108 Brand Equity 72493
109 Brand Essence 15020
110 Brand Identity 11199
111 Brand Image 43564
112 Brand Insistence 12798
113 Brand Knowledge 25493
114 Brand Ladder 30129
115 Brand Licensing 8786
116 Brand Loyalty 34235
117 Brand Management 31846
118 Brand Mapping 11234
119 Brand Mark 12706
120 Brand Messaging 9399
121 Brand Mix 27246
122 Brand Name 5460
123 Brand Penetration 24078
124 Brand Personality 20311
125 Brand Portfolio 16683
126 Brand Promise 23225
127 Brand Recall 24920
128 Brand Recognition 10676
129 Brand Salience 29893
130 Brand Strategy 7035
131 Brand Stretching 14940
132 Brand Valuation 17968
133 Brand Value 23753
134 Brand Variant 12050
135 Branding 17813
136 Break Even Analysis 9537
137 Break Even Point 44487
138 Break Even Pricing 11606
139 Breakthrough 14668
140 Broad environment 25976
141 Broadcast Television 13564
142 Brown Goods 9236
143 Business Assessment Array 10076
144 Business Buyer 19769
145 Business Buyer Behaviour 32641
146 Business Level Cooperative Strategies 30355
147 Business Portfolio 21255
148 Business-To-Government 6607
149 Buyer Behavior 20216
150 Buyer Classification 9024
151 Buying Behavior 17574
152 Buying by Specification 13315
153 Buying Criteria 19489
154 Buying Motives 47662
155 Buying Pattern 37467
156 Buying Structure 5129
157 Buzz Marketing 9906
158 By Product Pricing 81118
159 Bypass Attack Strategy (LeapFrog) 34738
160 C-Level Selling 4600
161 C2B (Consumer to Business) 33454
162 C2C (Consumer-to-Consumer) 21009
163 Canned Presentation 18475
164 Canvas 5981
165 Captive Audience 9685
166 Captive Customer 17960
167 Captive Product Pricing 6908
168 Carryover Effects 12767
169 Cash Rebate 22162
170 Catalog Marketing 26680
171 Category Extension 38230
172 Causal Marketing 5684
173 Causal Research 34759
174 Celebrity Advertising 7808
175 Celebrity Testimonial 12591
176 Channel Distribution 24546
177 Channel Length 23123
178 Channel Levels 61314
179 Channel Marketing 9263
180 Channel Value Proposition 11585
181 Channel-Based Pricing 12503
182 Classified Advertisement 9348
183 Click Only Companies 22882
184 Closing the Sale 16608
185 Cold Canvassing 10930
186 Cold Market 17117
187 Combination Branding 18248
188 Combination Store 13184
189 Commercial Risk 15811
190 Commoditization 8429
191 Communication Adaptation 28380
192 Communication Research 38502
193 Communications Planning 11332
194 Comparative Advertising 5982
195 Comparison Shopping 11265
196 Compensation Plan 22145
197 Competition-Oriented Pricing 12821
198 Competitive Advertising 12956
199 Competitive Analysis 12166
200 Competitive Behavior 18764
 
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