1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 13359
102 Brand Asset Valuator (BAV) 50083
103 Brand Association 15928
104 Brand Awareness 23319
105 Brand Building 66680
106 Brand Development 26512
107 Brand Development Index (BDI) 27140
108 Brand Equity 73319
109 Brand Essence 15178
110 Brand Identity 11389
111 Brand Image 44052
112 Brand Insistence 13009
113 Brand Knowledge 26058
114 Brand Ladder 30536
115 Brand Licensing 8925
116 Brand Loyalty 35124
117 Brand Management 32232
118 Brand Mapping 11441
119 Brand Mark 12862
120 Brand Messaging 9545
121 Brand Mix 27555
122 Brand Name 5814
123 Brand Penetration 24539
124 Brand Personality 20571
125 Brand Portfolio 16923
126 Brand Promise 23603
127 Brand Recall 25232
128 Brand Recognition 10921
129 Brand Salience 30051
130 Brand Strategy 7184
131 Brand Stretching 15154
132 Brand Valuation 18274
133 Brand Value 24096
134 Brand Variant 12279
135 Branding 18097
136 Break Even Analysis 9733
137 Break Even Point 44746
138 Break Even Pricing 11788
139 Breakthrough 14885
140 Broad environment 26217
141 Broadcast Television 13963
142 Brown Goods 9424
143 Business Assessment Array 10200
144 Business Buyer 19994
145 Business Buyer Behaviour 32943
146 Business Level Cooperative Strategies 30536
147 Business Portfolio 21515
148 Business-To-Government 6769
149 Buyer Behavior 20359
150 Buyer Classification 9150
151 Buying Behavior 17812
152 Buying by Specification 13507
153 Buying Criteria 19692
154 Buying Motives 48076
155 Buying Pattern 37980
156 Buying Structure 5289
157 Buzz Marketing 10008
158 By Product Pricing 81833
159 Bypass Attack Strategy (LeapFrog) 35082
160 C-Level Selling 4809
161 C2B (Consumer to Business) 33816
162 C2C (Consumer-to-Consumer) 21187
163 Canned Presentation 18750
164 Canvas 6134
165 Captive Audience 10016
166 Captive Customer 18267
167 Captive Product Pricing 7070
168 Carryover Effects 12958
169 Cash Rebate 22481
170 Catalog Marketing 26916
171 Category Extension 38740
172 Causal Marketing 5914
173 Causal Research 34924
174 Celebrity Advertising 7987
175 Celebrity Testimonial 12735
176 Channel Distribution 24879
177 Channel Length 23306
178 Channel Levels 61938
179 Channel Marketing 9484
180 Channel Value Proposition 11754
181 Channel-Based Pricing 12687
182 Classified Advertisement 9546
183 Click Only Companies 23111
184 Closing the Sale 16809
185 Cold Canvassing 11114
186 Cold Market 17456
187 Combination Branding 18525
188 Combination Store 13417
189 Commercial Risk 15966
190 Commoditization 8609
191 Communication Adaptation 28552
192 Communication Research 38790
193 Communications Planning 11438
194 Comparative Advertising 6161
195 Comparison Shopping 11550
196 Compensation Plan 22352
197 Competition-Oriented Pricing 13095
198 Competitive Advertising 13144
199 Competitive Analysis 12304
200 Competitive Behavior 19007
 
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