1. Business Concepts
  2. Marketing and Strategy

Marketing and Strategy Terms - Page 2

Page 2 of the category Marketing and Strategy Terms in the section Business Concepts.
Title Filter 
# Name Hits
101 Brand 12428
102 Brand Asset Valuator (BAV) 48386
103 Brand Association 15246
104 Brand Awareness 21400
105 Brand Building 63203
106 Brand Development 25549
107 Brand Development Index (BDI) 25260
108 Brand Equity 70233
109 Brand Essence 14532
110 Brand Identity 10621
111 Brand Image 42079
112 Brand Insistence 12296
113 Brand Knowledge 24031
114 Brand Ladder 28820
115 Brand Licensing 8394
116 Brand Loyalty 32018
117 Brand Management 30922
118 Brand Mapping 10700
119 Brand Mark 12219
120 Brand Messaging 8960
121 Brand Mix 26429
122 Brand Name 4178
123 Brand Penetration 23105
124 Brand Personality 19543
125 Brand Portfolio 16013
126 Brand Promise 22334
127 Brand Recall 24161
128 Brand Recognition 10081
129 Brand Salience 29454
130 Brand Strategy 6603
131 Brand Stretching 14356
132 Brand Valuation 17135
133 Brand Value 23002
134 Brand Variant 11547
135 Branding 17127
136 Break Even Analysis 9026
137 Break Even Point 43383
138 Break Even Pricing 11174
139 Breakthrough 14139
140 Broad environment 25374
141 Broadcast Television 12377
142 Brown Goods 8770
143 Business Assessment Array 9738
144 Business Buyer 19123
145 Business Buyer Behaviour 31894
146 Business Level Cooperative Strategies 29922
147 Business Portfolio 20511
148 Business-To-Government 6141
149 Buyer Behavior 19536
150 Buyer Classification 8621
151 Buying Behavior 16949
152 Buying by Specification 12804
153 Buying Criteria 18907
154 Buying Motives 46616
155 Buying Pattern 36263
156 Buying Structure 4722
157 Buzz Marketing 9471
158 By Product Pricing 79211
159 Bypass Attack Strategy (LeapFrog) 33868
160 C-Level Selling 4046
161 C2B (Consumer to Business) 32539
162 C2C (Consumer-to-Consumer) 20235
163 Canned Presentation 17755
164 Canvas 5620
165 Captive Audience 9005
166 Captive Customer 17006
167 Captive Product Pricing 6444
168 Carryover Effects 12247
169 Cash Rebate 21254
170 Catalog Marketing 26063
171 Category Extension 37146
172 Causal Marketing 5099
173 Causal Research 34219
174 Celebrity Advertising 7403
175 Celebrity Testimonial 12080
176 Channel Distribution 23651
177 Channel Length 22472
178 Channel Levels 59561
179 Channel Marketing 8757
180 Channel Value Proposition 11143
181 Channel-Based Pricing 12068
182 Classified Advertisement 8776
183 Click Only Companies 22243
184 Closing the Sale 16028
185 Cold Canvassing 10515
186 Cold Market 16127
187 Combination Branding 17535
188 Combination Store 12646
189 Commercial Risk 15295
190 Commoditization 7889
191 Communication Adaptation 27898
192 Communication Research 37539
193 Communications Planning 10936
194 Comparative Advertising 5526
195 Comparison Shopping 10421
196 Compensation Plan 21518
197 Competition-Oriented Pricing 12189
198 Competitive Advertising 12362
199 Competitive Analysis 11820
200 Competitive Behavior 18111
 
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