1. Concepts

Marketing and Strategy Terms - Page 5

Page 5 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
401 Exploration Phase 9271
402 Export Processing Zone 6994
403 Extension Pricing 9190
404 Extensive Problem Solving 15911
405 External Audience 13266
406 External Customer 30827
407 External Dimension 7732
408 External Environment Analysis 42726
409 Face to Face Selling 21536
410 Facilitating Agent 8559
411 Factory Outlet 20436
412 Factory Pack 2782
413 Fair and Reasonable Price 8359
414 Fair Competition 11727
415 Family Brand 34261
416 Family Decision Making 25557
417 Family Packaging 12004
418 Features Advantages Benefits Selling (FABS) 18535
419 Field Force 9086
420 Field Selling (or Marketing) 9794
421 Fighting Brand 8125
422 Final Consumer 13144
423 Five Business Level Strategies 24277
424 Fixed Cost Per Unit 6388
425 Flagship Brand 15890
426 Flank Attack 23443
427 Flank Defense 27374
428 Flank Positioning 5817
429 Flanker Brand 22766
430 Flexible Pricing 18678
431 Floor Ready Merchandise (FRM) 6223
432 Focus Group Interview 29454
433 Focus Strategies 10525
434 Forecasting 6477
435 Forestall the Objection (Method of Dealing With Objections) 9541
436 Formula Selling 7877
437 Free Standing Store 17099
438 Frequency Marketing 18708
439 Freudian Motivation Theory 14445
440 Frontal Attack 28950
441 Full Service Retail Store 17051
442 Functional Strategy 30447
443 Galvanometer Test 6784
444 Garbology 4185
445 GE / McKinsey Matrix 23464
446 Gender Segmentation 34826
447 General Advertising 9919
448 General Merchandise Store 23039
449 General Merchandise Wholesaler 11431
450 General Public 12339
451 Generic Brand 5515
452 Generic Competition 20559
453 Generic Product 25772
454 Generic Strategies 15746
455 Geodemographics 32186
456 Geographic Segmentation 39855
457 Gesture Clusters 4592
458 Global Account Management (GAM) 10122
459 Global Product 28627
460 Glocalization 6702
461 Graduated Commission 15572
462 Green Advertising 10786
463 Green Marketing 5513
464 Greenfield Venture 40886
465 Grey Goods 6410
466 Grey Market 9402
467 Gross Rating Point (GRP) 12132
468 Group Communication 54207
469 Growth Share Matrix 5510
470 Growth Stage 18469
471 Guerrilla Marketing 11641
472 Habit Formation 9458
473 Habitual Buying 35844
474 Handbill 6844
475 Handling Objections 20038
476 Harvesting Strategy 15096
477 Heavy Users 9037
478 Heavy-up 8100
479 Hedonic Consumption 27828
480 Hierarchy of Effects Theory 77587
481 Hierarchy of Needs Maslow 10749
482 High Context Culture 18277
483 High End Prestige Goods 8777
484 High Pressure Selling 11600
485 High Price Strategy 10053
486 Hit and Run Strategy 14107
487 Holding Power 7260
488 Holdover Audience 1881
489 Home Market 8450
490 Homogeneous Goods 32551
491 House Account 6718
492 Household Penetration (HHPEN) 16361
493 Hypermarket 5225
494 Image Advertising 12890
495 Image Pricing 14697
496 Imitative Strategy 11273
497 Imitator 6802
498 Impulse Buying 13960
499 Impulse Goods 20342
500 In-House Agency 20790
 
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