1. Concepts

Marketing and Strategy Terms - Page 5

Page 5 of the category Marketing and Strategy Terms in the section Business Concepts.
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# Name Hits
401 Exploration Phase 9767
402 Export Processing Zone 7179
403 Extension Pricing 9481
404 Extensive Problem Solving 17571
405 External Audience 13868
406 External Customer 32982
407 External Dimension 8174
408 External Environment Analysis 43808
409 Face to Face Selling 22206
410 Facilitating Agent 9115
411 Factory Outlet 22209
412 Factory Pack 3153
413 Fair and Reasonable Price 8957
414 Fair Competition 12083
415 Family Brand 34805
416 Family Decision Making 27964
417 Family Packaging 12524
418 Features Advantages Benefits Selling (FABS) 18840
419 Field Force 9535
420 Field Selling (or Marketing) 9992
421 Fighting Brand 8581
422 Final Consumer 13682
423 Five Business Level Strategies 24517
424 Fixed Cost Per Unit 6618
425 Flagship Brand 17096
426 Flank Attack 23639
427 Flank Defense 28070
428 Flank Positioning 5975
429 Flanker Brand 23896
430 Flexible Pricing 18994
431 Floor Ready Merchandise (FRM) 6499
432 Focus Group Interview 29998
433 Focus Strategies 10869
434 Forecasting 7151
435 Forestall the Objection (Method of Dealing With Objections) 9839
436 Formula Selling 8360
437 Free Standing Store 18124
438 Frequency Marketing 19131
439 Freudian Motivation Theory 14772
440 Frontal Attack 29270
441 Full Service Retail Store 17661
442 Functional Strategy 31480
443 Galvanometer Test 7107
444 Garbology 4544
445 GE / McKinsey Matrix 23746
446 Gender Segmentation 36218
447 General Advertising 10391
448 General Merchandise Store 24298
449 General Merchandise Wholesaler 12312
450 General Public 12958
451 Generic Brand 5782
452 Generic Competition 21535
453 Generic Product 27822
454 Generic Strategies 16334
455 Geodemographics 33169
456 Geographic Segmentation 41038
457 Gesture Clusters 4805
458 Global Account Management (GAM) 10933
459 Global Product 30737
460 Glocalization 6831
461 Graduated Commission 16681
462 Green Advertising 11484
463 Green Marketing 5679
464 Greenfield Venture 41870
465 Grey Goods 6659
466 Grey Market 9588
467 Gross Rating Point (GRP) 12833
468 Group Communication 57978
469 Growth Share Matrix 5676
470 Growth Stage 19130
471 Guerrilla Marketing 11780
472 Habit Formation 10186
473 Habitual Buying 38532
474 Handbill 7175
475 Handling Objections 20458
476 Harvesting Strategy 15422
477 Heavy Users 9397
478 Heavy-up 8447
479 Hedonic Consumption 29278
480 Hierarchy of Effects Theory 81007
481 Hierarchy of Needs Maslow 11287
482 High Context Culture 19575
483 High End Prestige Goods 9032
484 High Pressure Selling 12152
485 High Price Strategy 10569
486 Hit and Run Strategy 14986
487 Holding Power 7655
488 Holdover Audience 2046
489 Home Market 9092
490 Homogeneous Goods 34153
491 House Account 7384
492 Household Penetration (HHPEN) 17280
493 Hypermarket 5426
494 Image Advertising 13479
495 Image Pricing 15651
496 Imitative Strategy 11914
497 Imitator 7073
498 Impulse Buying 14668
499 Impulse Goods 22495
500 In-House Agency 21653
 
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